If you like strong graphics on your frame, and you like Trek bikes, you're likely to find the Team RadioShack's Trek Madone a thing of beauty.
Just pity the poor guy at Trek's factory in Waterloo, Wisconsin who has to apply what appears to be hundreds of decals to each frame, as shown in the following video.
I've no idea how many frames he'll have to prepare ahead of (and during) the 2010 season, but if it were me, I'd be putting forward a strong case for a minimalist design for 2011.
And by the way, who knew Oakley did safety goggles?
Simon joined road.cc as news editor in 2009 and is now the site’s community editor, acting as a link between the team producing the content and our readers. A law and languages graduate, published translator and former retail analyst, he has reported on issues as diverse as cycling-related court cases, anti-doping investigations, the latest developments in the bike industry and the sport’s biggest races. Now back in London full-time after 15 years living in Oxford and Cambridge, he loves cycling along the Thames but misses having his former riding buddy, Elodie the miniature schnauzer, in the basket in front of him.