If you like strong graphics on your frame, and you like Trek bikes, you're likely to find the Team RadioShack's Trek Madone a thing of beauty.
Just pity the poor guy at Trek's factory in Waterloo, Wisconsin who has to apply what appears to be hundreds of decals to each frame, as shown in the following video.
I've no idea how many frames he'll have to prepare ahead of (and during) the 2010 season, but if it were me, I'd be putting forward a strong case for a minimalist design for 2011.
And by the way, who knew Oakley did safety goggles?
Simon has been news editor at road.cc since 2009, reporting on 10 editions and counting of pro cycling’s biggest races such as the Tour de France, stories on issues including infrastructure and campaigning, and interviewing some of the biggest names in cycling. A law and languages graduate, published translator and former retail analyst, his background has proved invaluable in reporting on issues as diverse as cycling-related court cases, anti-doping investigations, and the bike industry. He splits his time between London and Cambridge, and loves taking his miniature schnauzer Elodie on adventures in the basket of her Elephant Bike.