TNT Sports has extended its exclusive broadcasting rights of the men’s and women’s Tour de France until at least 2032.
Having previously negotiated exclusive coverage until 2030, today’s extension applies to all events owned by A.S.O and it’s Spanish subsidiary Unipublic, meaning TNT has also secured exclusive rights to the Vuelta a Espana, Paris-Roubaix, Liege-Bastogne-Liege and several week-long stage races.
This year marked the first time in a generation coverage of the biggest race in the world was not broadcast live on free-to-air television in the UK, after ITV Sport declined to bid having taken over from Channel 4 as Tour de France broadcaster in 2001. TNT Sports, which continues to operate as Eurosport in Europe and is accessible through HBO Max, has since marketed itself as the “Home of Cycling” in the UK and Ireland.
The end of free-to-air coverage has also coincided with a steep price rise of cycling coverage in recent years. Last January, a discovery+ subscription to watch Eurosport’s cycling coverage, including all three Grand Tours and major races, cost £6.99. Today a TNT Sports Saver plan costs £25.99 per month for the first year, then £30.99 per month thereafter.

This year’s Tour de France cycling coverage also coincided with the roll-out of a multi-screen viewing option, enabling the audience to watch multiple camera feeds at once, whilst having also previously removed an ad-free stream to subscribers.
Speaking in May, Executive Vice President for Production and Creative for Warner Bros. Discovery Sports Europe, Scott Young said: “There is an audience that will not convert. There are some people who will not convert from a free-to-air viewing point into paid television. And I think you have to sort of accept that there’s an audience out there that will do that.”
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TNT Sports subsequently announced a deal with Channel 5 to show highlights of the three men’s Grand Tours for three years, beginning with this year’s Tour de France. Presented by Rebecca Charlton, the coverage imitated TNT Sport’s own highlights programme that had been broadcast on Discovery channels Quest and DMAX, albeit without in-studio punditry.
A deal was also announced that the opening three stages of next year’s Tour de France and Tour de France Femmes would be broadcast live on the channel, coinciding with the UK Grand Départ, which will be held across Scotland, England and Wales.
Following this year’s men’s edition, TNT Sports said the nightly Channel 5 highlights programme had averaged 557,400 viewers a night, whilst live coverage of the Tour de France had increased by 55 percent. TNT did not release raw viewing numbers, making it difficult to gauge how many or few viewers of ITV’s free coverage, the broadcaster has managed to convert, or how many had either stopped watching or moved to a VPN service to access broadcasts from other territories.
The extension of TNT’s broadcast rights is also the first major cycling TV rights development since Warner Bros. Discovery was acquired by Paramount Skydance. The agreement was secured after Eurosport successfully negotiated the sub-licensing of broadcast rights from the European Broadcasting Union.

As part of the negotiation, the Tour de France and several other races will continue to also be broadcast free-to-air in Belgium, Czechia, Denmark, Hungary, Italy, Netherlands, Norway, Portugal, Slovakia, Slovenia, and Switzerland.
“It is a privilege to act as the custodian of the biggest events in cycling including the Tour de France and La Vuelta and we welcome the opportunity to continue working in partnership with the EBU and ASO to showcase the very best of our sport.
Trojan Paillot, Senior Vice President of Sports Rights Acquisitions and Syndication at Eurosport and TNT Sports, said: “Over four decades, we have built a proven record of bringing fans quality cycling coverage and stories and have relentlessly pursued new ways to grow the sport.
“Our commitment to innovation, passion for the sport, and unmatched scale makes us the perfect partner to continue advancing cycling coverage for many years to come.”
