Colour in Team Sky's Ben Swift - and win an Eddy Merckx print!

Rouleur artist Richard Mitchelson invites you to get creative with the crayons

Even if you don’t know Richard Mitchelson’s name, you’ve probably seen his work, whether it be caricatures of some of bike racing’s biggest names for Rouleur, which have since made it off the page and onto T-shirts and coffee mugs, or the cycling jerseys he’s designed for Militag. Now’s your chance to collaborate with the Brighton-based artist with a colour-and keep cartoon of Team Sky sprinter and Tour de France debutant Ben Swift.

You’ll find the black and white line drawing of Ben on Richard’s website – there’s also the pictured example in Team Sky’s black and green Rainforest Rescue kit, but you’re invited to let your imagination run wild.

Also on the website is a ‘Vision On’ style gallery of contributions to the artist’s first initiative of this nature that took place this time last year with the subject being Cervelo TestTeam rider Dan Lloyd.

We’ll let Richard carry on the explanation behind this year’s contest in his own words:

“So, here it is... My big COLOUR AND KEEP for this years Tour De France, and it's all about the young Yorkshire Team Sky wonder Ben Swift.

“As a Yorkshire man darn sarf I love to get behind my fellow Yorkshire men and by PRINTING out the black and white image and colouring it in with anything you, your family, your kids see fit...

“And... just like my Dan Lloyd print last year by tweeting/emailing me your colourings I'll compile them all in a Tony Hart style Ga-Ler-Reee... 


“There is even a PRIZE [WOOOOOOOOOOOO i hear you cry] yes a PRIZE [so good I write it in caps] to the most creative colourererer and use of the picture I will send an A4 EDDY print... I know... yowzer. So colour it in, stick it up somewhere; on the fridge, on the cat, on your gran, or in your local cycle hang out. Lets get the support out for Ben in his first Tour De France... 


So, happy colouring - we'll be cracking the crayons open too and, er, giving the kids a hand - and good luck in the competition!

Simon has been news editor at since 2009, reporting on 10 editions and counting of pro cycling’s biggest races such as the Tour de France, stories on issues including infrastructure and campaigning, and interviewing some of the biggest names in cycling. A law and languages graduate, published translator and former retail analyst, his background has proved invaluable in reporting on issues as diverse as cycling-related court cases, anti-doping investigations, and the bike industry. He splits his time between London and Cambridge, and loves taking his miniature schnauzer Elodie on adventures in the basket of her Elephant Bike.

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