Beryl, the award-winning business formerly known as Blaze whose Laserlight can be found on London’s Santander Cycles fleet among others is to move into the urban bike-sharing sector in its own right with the announcement that it will operate a scheme in Bournemouth and Poole that later this year.
Initially, 200 emerald green bikes, which users can find unlock using the Beryl app, will be available for hire when the scheme goes live in spring 2019, rising to 1,000 by the summer under a five-year contract with the two borough councils in Dorset.
While Beryl’s innovative Laserlight, which projects an image of a green bicycle ahead of the rider, can be found on bike share schemes in London, New York City, Montreal and Glasgow, and the company also runs two dockless bike schemes in London for corporate clients, this marks its partnership with local authorities.
The company’s chief operating officer, Philip Ellis, said: “We are really pleased to be working with councils who share our ambition around the role of bicycles in solving city transport issues.
“This is an opportunity for us to make bike share available to 350,000 people, and ignite the modal shift that we believe bike share is capable of delivering.”
Councillor Mike Greene, Bournemouth Borough Council’s cabinet member for transport, cleansing and waste for Bournemouth Borough Council, commented: “I am delighted that we are partnering with Beryl to deliver an innovative Bike Share solution for our conurbation.
“The scheme will be a convenient, flexible and affordable option for both residents and visitors to our area.”
I strenuously encouraged my (then) 82 year old mother to stop driving once I travelled with her a few times. Unknown then, she had early cataracts,...
She doesn't look that large in the photos. Anyway, she is Transport Secretary now. Let's see what she does for cycling.
Well exactly. But it's much worse than the 33.7% makes it look. If you're talking about enthusiasm, you need to look not at share of the vote, but...
I ran multiple sets of Schwalbe pro ones for years on my hookless rims with no issue. Then switched tyres to another brand and experienced a...
Back in the early 2000s TESCO stores started refusing to serve motorcyclists at fuel pumps unless they removed their helmet...
Huge design error. Should be shaped like a Range Rover.
" Are these those “floating bus stops” that I keep hearing about? If so, yes I agree with that fake “blind” charity, these things are bloody...
Unfortunately, most of the particulate pollution ends up getting washed off into our waterways and certainly the tyre particulates are terrible for...
Does that 'P' stand for 'Passed on the 60th attempt'?
I've been told that fork compliance for comfort lies mostly in the steerer tube. For this reason (and because of the offset/rake) I went for an...