If you joined in Red Bull's Million Mile Commute on Strava last summer, you'll know that the target of one million collective miles in three months was comprehensively smashed, with plenty of prizes won by participants along the way... well this year Red Bull are challenging us to log even more miles and get everyone on board, with the target now one million miles in just ONE month!
The distances will start getting logged from the 1st of July, and to take part all you have to do is join the Red Bull UK Strava Club (link here) and then sign up for the challenge on Red Bull's website. While you're there be sure to join road.cc's Strava Club too, where we'll be discussing the challenge and calling on our own members to join in. The aim of the Million Mile Commute is to encourage commuters to cycle or run to and from work, so if you do this already then keep doin' what your doin', but be sure to log your miles on Strava via their mobile app or use a compatible device that will sync the data for you (see our comprehensive guide to GPS units if you fancy treating yourself). If you're still catching the bus or driving to work then there's no better time to ditch the traffic jams and sign up, because there are loads of prizes to be won...
For starters you can get a free month of Strava Premium just by buying a can of Red Bull, so you can analyse all the hardcore data from your commutes and get live Strava feedback to keep you motivated. When the challenge begins on the 1st you'll have to log that first mile fast, because the first 2,500 to log it will receive a Red Bull sample pack! Everyone taking part will get something special when the 100K, 500K and (hopefully) the million mile markers are reached, and reaching individual milestones will enter you into prize draws... reach 10 miles and you're in the draw for some limited edition Strava socks, reach 250 and you could win a brand spanking new Marin Fairfax SC3 courtesy of Cycle Surgery if you're really lucky.
Will the lofty million mile target be reached? Well that's up to us I guess, but with the Red Bull Strava Club now over 30,000 members strong we're up for the challenge. Get on your bikes and ride, and see you at the finish line at the end of July!
After cobbling together a few hundred quid during his student days off the back of a hard winter selling hats (long story), Jack bought his first road bike at the age of 20 and has been hooked ever since. He joined road.cc in 2017 having previously being Staff Writer at 220 Triathlon magazine, and reports on all things tech as well as editing road.cc's live blog. He is also the news editor of our electric-powered sister site eBikeTips. Jack's preferred events are time trials, sportives, triathlons and pogo sticking (the latter being another long story), and on Sunday afternoons he can often be found on an M5 service station indulging in his favourite post-race meal of 20 chicken nuggets, a sausage roll, caramel shortbread and a large strawberry milkshake.