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Red Bull Million Mile Commute ends with target smashed

Participants in initiative on Strava are eligible to enter prize draw

A couple of months ago, we reported how Red Bull had challenged Strava users across Great Britain to help it rack up more than a million commuting miles between them through its club on the social network for athletes – and now, the energy drink brand has revealed that the target was comfortably beaten.

The Red Bull Million Mile Commute finished with a total of 1,159,724 miles logged on Strava, more than a million of those – 1,135,455 – by cyclists, with runners contributing the remaining 24,269 miles.

Participants are now eligible to enter one of three prize draws, depending on how much they contributed – there’s one for those adding 1 mile, another for people who managed 10 miles, and a third for those who logged 100 miles or more.

The closing date to enter the prize draws is 31 August 2017 and you can find out more details by following this link.

Red Bull has also gathered stories from some of the more than 17,000 commuters who signed up to the initiative – you can read them here.

Simon joined road.cc as news editor in 2009 and is now the site’s community editor, acting as a link between the team producing the content and our readers. A law and languages graduate, published translator and former retail analyst, he has reported on issues as diverse as cycling-related court cases, anti-doping investigations, the latest developments in the bike industry and the sport’s biggest races. Now back in London full-time after 15 years living in Oxford and Cambridge, he loves cycling along the Thames but misses having his former riding buddy, Elodie the miniature schnauzer, in the basket in front of him.

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2 comments

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DaveE128 | 7 years ago
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Red Bull, it gives you wingsd.

I think that if signing up hadn't given red bull access to some of your personal data they'd have had a lot more miles!

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Deeferdonk | 7 years ago
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Red bull, it gives you wings... and diahorrea.

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