Emakumeen Euskal Bira new poster 2016 cropped.JPG
The organisers of a women’s bike race in Spain’s Basque region who last week withdrew a poster publicising the event after claims it was sexist have issued a replacement – designed by a female cyclist.
Like the poster that was pulled last week, the new one for the Euskal Emakumeen Bira race features the 2015 winner, Katarzyna Niewiadoma of Rabo-Liv.
The earlier version showed her blowing a kiss at the camera, but in the new one is a side on shot of the Polish cyclist in the race’s leader’s jersey, riding alongside a team mate.
The original poster was withdrawn following a complaint from a Basque women’s organisation, although Agustín Ruiz, the director of the five-day, UCI 2.1-ranked race, said he personally did not believe that it was sexist at all.
> Bike race poster pulled after sexism allegations
The new one has been designed by Lourdes Oyarbide, who rides for Basque region-based UCI women’s team, Bizkaia Durango.
Here's the full version of the new poster and, below that, the one it replaces.
Emakumeen Euskal Bira new poster 2016.JPG
Emakumeen Euskadi Bira poster full version 2016.JPG
Born in Scotland, Simon moved to London aged seven and now lives in the Oxfordshire Cotswolds with his miniature schnauzer, Elodie. He fell in love with cycling one Saturday morning in 1994 while living in Italy when Milan-San Remo went past his front door. A daily cycle commuter in London back before riding to work started to boom, he's been news editor at road.cc since 2009. Handily for work, he speaks French and Italian. He doesn't get to ride his Colnago as often as he'd like, and freely admits he's much more adept at cooking than fettling with bikes.