Ford Europe’s ‘Emoji’ cycling jacket wins PR award (+ video)

Ford Europe’s ‘Emoji’ cycling jacket, which attracted a fair few comments – none of them complimentary, it has to be said – when we covered it in February last year – has won a PR award.> Ford’s latest cycle safety brainwave? The Emoji Jacket. No, really (+ video)The prototype jacket, created in partnership with industrial … Read more

Dan Bigham breaks Sir Bradley Wiggins’ British Hour Record

Dan Bigham is the new British Hour Record holder after surpassing the distance set by Sir Bradley Wiggins back in 2015. The 29-year-old powered his way to 54.723km in the Grenchen Velodrome in Switzerland this afternoon, 197m further than Wiggins’ distance.Bigham stressed the importance of pacing and aerodynamics before the event, and promised he would … Read more

Team Delko racing in iconic ‘Look 1985’ jersey at this year’s Paris-Roubaix

Team Delko will be racing Paris-Roubaix donning a specially-designed commemorative kit that reflects Look’s Mondrian-inspired logo, with its red, yellow and blue blocks of colour within black lines. It’s also available to buy… but not in the UK unfortunately. > The story of La Vie Claire’s classic jersey, voted the greatest of all time by road.cc readersThe … Read more