One coffee company to spot the addiction that cyclists have to their products is Pact Coffee, an ethical producer of speciality coffee. They've signed up the Tour de France winner as an ambassador and he's put his name against a dark roast profile coffee, presumably being a fan of a strong cuppa.
The limited-edition Geraint Thomas ‘Gran Fondo Espresso’ blend is now available in select UK coffee shops and cycle cafes. Pact customers will be able to buy Gran Fondo Espresso direct from pactcoffee.com from 17th August. A 250g bag of Gran Fondo Espresso costs £11.95.
Pact says that the "Gran Fondo Espresso has a zesty profile, which is balanced with a dark chocolate flavour that gives it a stronger roast. The beans for the blend are grown at the Buenos Aires farm in Colombia, and the Remera Washing Station farm in Rwanda and the blend is best served as a classic Italian 5oz cappuccino."
Geraint Thomas commented: “Coffee and caffeine play such a pivotal role in how I train for events, on race days, and how I like to kick back and recover, so becoming a brand ambassador for Pact is a natural fit. Pact isn’t just a leading speciality coffee provider, the work it does with farmers and growers really resonated with me and being able to create my own coffee blend with the company’s experts gave me great insight into just how impactful a single cup of coffee can be.”
Thanks, Geraint, I'll take one now and keep them coming, please!
www.pactcoffee.com