Unless you’ve been living in a cave for the past week or two with no internet access – perhaps a tempting prospect given the way the world’s been going – you’ll have heard of the Mannequin Challenge.
The latest viral video craze, believed to have been started last month by students in Jacksonville, Florida, has been widely embraced by sports teams throughout the world – incuding the English and Spanish national football teams in last week’s friendly international at Wembley.
Here’s a version posted to Instagram earlier today by Rimini-based bike brand and cycling team sponsor Dafne Fixed.
It follows other internet memes that have been embraced by the cycling world, including the ALS Ice Bucket Challenge in 2014, with participants including Alberto Contador.
Let us know if you see any other cycling versions of the Mannequin Challenge in the comments below.
Simon has been news editor at road.cc since 2009, reporting on 10 editions and counting of pro cycling’s biggest races such as the Tour de France, stories on issues including infrastructure and campaigning, and interviewing some of the biggest names in cycling. A law and languages graduate, published translator and former retail analyst, his background has proved invaluable in reporting on issues as diverse as cycling-related court cases, anti-doping investigations, and the bike industry. He splits his time between London and Cambridge, and loves taking his miniature schnauzer Elodie on adventures in the basket of her Elephant Bike.