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UK Strava users rack up more than half a billion kilometres in 2014

Online network's data reveal country's cycling habits, with riders flocking to Tour de France climbs...

Cyclists in the UK racked up more than half a billion kilometres between them in 2014, according to data released by the online ride and run-tracking network. The data also reveals the pulling-power of the Tour de France, with big rises on activity on Yorkshire climbs used in the race.

The company says that its Strava Story gives an unparalleled insight into the activities of the UK’s bike riders, or at least, those who use it, whether they are commuters or people wanting to ride the route of the Tour de France Grand Départ.

The allure of Yorkshire hosting the opening two days of the world’s biggest annual sporting event is highlighted by a 281 per cent increase in activity the Buttertubs Pass in July compared to June, while an 89 per cent rise was recorded on Holme Moss.

Grinton Moor saw an increase of 65 per cent, and Jenkin Road in Sheffield – the final climb on Stage 2, won by Vincenzo Nibali – was up 26 per cent, while Jawbone Hill and Cragg Vale saw respective increases of 22 and 21 per cent.

The data reveal that the average distance of a ride for men is 25 miles and for women, 21 miles, with respective average speeds of 14 and 12 miles an hour.

Among London commuters, the average speed – while the bike is in motion – was recorded at 16 miles an hour. The average commute across the UK was 10 miles, but there is a big fall off in people riding to work in the winter months, down 54 per cent compared to the summer.

The busiest day for cycling among Strava users during the year also seems to have been down to the weather – it came on Sunday 8 June, when temperatures hit 24 degrees Celsius. Looking purely at commuting, the peak day was Tuesday 22 July.

The fastest cyclists were found in the flat landscape of Cambridgeshire, averaging 16 miles an hour, while would-be grimpeurs were found in Merthyr Tydfil, posting an average gain in elevation of 591 metres during their rides.

The Heat Map below shows the UK’s hotspots for cycling activities recorded on Strava during the year.

Simon Klima, Strava’s UK country manager for Strava, said: “We launched the 2014 Strava Story to showcase personal achievements as a key element of Strava’s ethos, but it’s been equally interesting for us to gather the achievements of the UK Strava community as a whole, and share an insight into their active lives.

“In the UK in particular, where we had such a huge year for cycling thanks to the Tour de France, and where our running network has continued to expand in 2014, the Strava Story reports have detailed just how active, dedicated and impressive our Strava members are,” he added.

Globally, Strava users rode 2.7 billion kilometres during 2014 in more than 75 million separate rides.

If you use the online network, you can create your own personalised 2014 Strava Story, as outlined in our article here.

Simon joined road.cc as news editor in 2009 and is now the site’s community editor, acting as a link between the team producing the content and our readers. A law and languages graduate, published translator and former retail analyst, he has reported on issues as diverse as cycling-related court cases, anti-doping investigations, the latest developments in the bike industry and the sport’s biggest races. Now back in London full-time after 15 years living in Oxford and Cambridge, he loves cycling along the Thames but misses having his former riding buddy, Elodie the miniature schnauzer, in the basket in front of him.

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15 comments

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BrianL51 | 9 years ago
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Half a billion kms eh? I didn't contribute anything to that because all my rides are done in miles.

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Leviathan replied to BrianL51 | 9 years ago
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BrianL51 wrote:

Half a billion kms eh? I didn't contribute anything to that because all my rides are done in miles.

That is why everyone else is faster than you, they are going in kph.

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Brown dog | 9 years ago
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How can you view the uk heat map?

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leaway2 | 9 years ago
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The Midlands look quiet. Perhaps the tightwads won't stump up for a mobe/gps device  21

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banzicyclist2 | 9 years ago
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This sort of data would be very good for planning a better cycling infrastructure because it's based directly on where people are actually riding.

Coupled with employing some road planners with a glue about what's actually required, may be road planners who commute to work on a bike so they have first hand experience.

And a refresh of the traffic laws, coupled with a zero tolerance approach to aggressive drivers, no more ! I need my licence for my job m'lord.."

You never know might even get to a point where it's as good as France or Spain to go out or a ride in the UK.

All we need now is some politicians with balls and less full of "sound bite" shit.

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Sadoldsamurai replied to banzicyclist2 | 9 years ago
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Sadly (in the context of useful data) not all cyclists use STRAVA.. in fact those who do are a specific sub-set..the (apparently high) average speed for commuters in London being a case in point..
However given that Strava (can be/is free) I heartily approve that they are marketing their data to the benefit of cyclists in general.

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BigYell | 9 years ago
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I can clearly see the Etape Caledonia route sitting in the middle of nowhere.

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Chuck | 9 years ago
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Quite a contrast between France and Belgium!

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Dutchie replied to Chuck | 9 years ago
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That probably says more about the number of Strava users in France than about actual ride numbers  1

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Chuck replied to Dutchie | 9 years ago
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Dutchie wrote:

That probably says more about the number of Strava users in France than about actual ride numbers  1

No doubt, that's interesting in itself though. Wonder why the French aren't so keen?

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mrmo replied to Chuck | 9 years ago
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Chuck wrote:
Dutchie wrote:

That probably says more about the number of Strava users in France than about actual ride numbers  1

No doubt, that's interesting in itself though. Wonder why the French aren't so keen?

sterotype

because it is in English and an American company

/sterotype

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YorkshireMike | 9 years ago
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Love that you can just make out the faint line of Bealach Na Ba up there.

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rapid4 | 9 years ago
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Due to most of my riding being commuting which I don't tend to do as a race I don't bother putting it on Strava- that and I can name more people without Strava than with I wonder what would happen if we counted all the other rides.

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mtm_01 | 9 years ago
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Contributed my own 10,000 km to that in 2014 - and did end up going up Buttertubbs and Grinton Moor as well (in December rather than June/July though!)

You definitely feel they can use all the data we give them to enact some change though and increase safety along what are clearly popular routes across our various cities.

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David Arthur @d... replied to mtm_01 | 9 years ago
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mtm_01 wrote:

You definitely feel they can use all the data we give them to enact some change though and increase safety along what are clearly popular routes across our various cities.

They already are http://road.cc/content/news/118098-strava-moves-big-data-london-glasgow-...

Wonder how much of the riding and climbing in Merthyr Tydfil was down to people using the very popular Bike Park Wales and its uplift service?

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