Computer games ‘more important’ than learning to cycle says Kellog’s survey
A survey released today by cereal makers Kellogg’s claims that one in 10 British children can’t ride a bike – and that one in three homes don’t even have a trusty two-wheeler.The research, unveiled to promote a cycling campaign on behalf of Kellogg’s Bran Flakes, appears to show that the next generation are already couch potatoes, … Read more