We sometimes make videos. You sometimes watch videos.

Don't copy GCN. You probably don't have the budget.

I've always found road.cc to be the more "realistic" side of day-to-day cycling, so concentrate on that, highlights from group and club rides, a bit more gritty, people getting out in shit weather, along shitty lanes, on shitted-up bikes, having fun. Even if that sometimes takes bikes into an urban environment, or commuting.

Videos of how "normal priced bikes" fare on group rides, e.g. take a few normal priced bikes out on group rides and see how they get on, such as stuff people can afford on cyclescheme (Below £1500) etc. Thats what we want to know. So few people can afford 5 grand+ Superbikes, so leave that to GCN, and concentrate on the realistic stuff.

I think this would give a good overview on top of some of the reviews, along with photos of the bikes looking brand new, lets see what they look like in a video during or after 40 miles of shit-laning fun, or how they are wearing in after 3 months of use, or after trying to mix it in a Cat-3 race at Odd down. Doesnt have to be a super long video, 2 or 3 mins at most.

I much prefer articles. But if you must make videos:

SHORT and snappy videos please. I haven't got 10 minutes to spend watching someone talk about a new bike.

CLIMBS in Britain, like the Col Collective do for the Alps.

MOVING things that we can't get from the written word. That isn't a camera panning slowly over a stationary bike with a bloke talking endlessly.

HOW TO videos. Quick and snappy. Installing a new crankset. Process for solving the dreaded creak. Solving indexing problems. That sort of thing.

Oval v round chainrings

Jersey / short sizing and the difference between brands

having a video where 1 individual just reads out the article is pretty pointless.  it is far quicker to read than watch/ listen, and the stills are usually more informative than the video.

the cycling weekling videos where 2 or 3 of them discuss/ debate new kit is more interesting and informative. 

I enjoy the on-bike footage from events like the Dirty Reiver. How about highlights from group rides? Tough climbs, fun descents, splendid views.

Five-second clips would be useful in reviews to illustrate a crucial bit of product usage: 'this is the light being attached'; 'this is the pump in action' etc. However, I much prefer to read a review than watch one, in general. I don't watch unboxings or first-look reviews.

What about the absolute hooning madness which is a mass start competitive road event. e.g. Tour of Cambridgeshire.. (however I'd be surprised if they'd allow anyone to show just how dangerous it actually is on video).. 

compare the best alloy bikes like the allez sprint, caad12 or emonda alr to carbon equivalents in £? can they be as light? aero? stiff? ride quality? sort of componentry you get? it may have been done and talked about but it'd be interesting to see in more detail

Something that GCN hasn't done already.