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Verdict: 
Flavoursome snack, just don't expect it to pick you up when you're flagging
Weight: 
480g

With a plethora of choice when it comes to energy products, it's always a pleasant surprise to come across something different. The Lemon Waffle from Honey Stinger certainly fits the bill.

It is in essence a waffle sandwich filled with a thin layer of honey mixed with a natural lemon flavour. In individual packets they make for a tasty snack as opposed to something to fuel you when you're flagging at the end of a tough ride. The Honey Stinger Lemon Waffle has a subtle lemon flavour and a soft texture which is not a bad combination. They are a satisfying snack whether it be pre or post ride or just when you're hungry.

Another bonus is the ingredients used. Honey Stinger's Waffles are certified as organic in the US and are in the process of being certified as organic in the UK too. All of the individual elements that go into producing the Honey Stinger Lemon Waffles have US organic status. So that's the wheat, palm fruit oil, rice syrup, cane sugar, whole wheat, soy flour, honey, sea salt, soy lecithin, and spices.

From a nutritional information point of view, each Lemon Waffle has 160kcal, 4g fat of which 3g saturates, 22g carbohydrate of which 18g is sugar, 1.1g of fibre and 0.15g of salt.

The flavour that Honey Stinger have created is light, the texture of the waffles is chewy which is why I've quite enjoyed them as an afternoon snack. A little sugar hit and something tasty to chew on. Each box contains 16 waffles wrapped separately for easy transportation but it does mean that each one works out at £1.40 per snack. Not the cheapest but one of the tastier.

Verdict

Flavoursome snack, just don't expect it to pick you up when you're flagging

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road.cc test report

Make and model: Honey Stinger Stinger Waffle Lemon

Size tested: 16 waffles - Lemon

Tell us what the product is for, and who it's aimed at. What do the manufacturers say about it? How does that compare to your own feelings about it?

The Honey Stinger Lemon Waffle is a handy snack sized treat that doesn't assault the taste buds but rather tickles them. The waffles are individually wrapped and soft in texture which makes for easy eating.The hint of lemon in the taste is slightly different but with citrus flavours gaining in popularity, no surprise.

Rate the product for performance:
 
8/10

This isn't going to get you over the final climb or give you a well needed boost but is a very pleasant afternoon snack or at other times.

Rate the product for weight, if applicable:
 
8/10

The Honey Stinger Lemon Waffles aren't thick so you could easily carry a couple on your ride if you wanted something alternative to stimulate your taste buds or pack in your bag for a post ride snack.

Rate the product for value:
 
7/10

Working out at £1.40 per waffle this isn't the cheapest option and possibly the only flaw with the Honey Stinger Lemon Waffles.

Tell us how the product performed overall when used for its designed purpose

As a snack it works a treat but it doesn't offer or do enough to provide the energy boost you'll be looking for on a hard ride.

Tell us what you particularly liked about the product

Flavour and texture are spot on.

Tell us what you particularly disliked about the product

The cost detracts from a tasty snack.

Did you enjoy using the product? Tasty.

Would you consider buying the product? Yes if cheaper.

Would you recommend the product to a friend? Yes.

Anything further to say about the product in conclusion?

As a tasty individual snack, the Honey Stinger Lemon Waffle works a treat. Just not enough of a punch to work as an out an out energy product.

Overall rating: 8/10

About the tester

Age: 45  Height: 178cm  Weight: 80kg

I usually ride: Currently riding a Pinnacle Evaporite Three  My best bike is: As above

I've been riding for: Under 5 years  I ride: Every day  I would class myself as: Experienced

I regularly do the following types of riding: road racing, commuting, sportives, mtb, Not yet but looking to dip my toe in the world of TT

 

35 comments

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KiwiMike [1383 posts] 3 years ago
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***£1.40 PER WAFFLE***

"each Lemon Waffle has 160kcal, 4g fat of which 3g saturates, 22g carbohydrate of which 18g is sugar, 1.1g of fibre and 0.15g of salt."

I call marketing-repackaging-cyclist-as-muggins-BS on this product.

http://www.tesco.com/groceries/product/details/?id=284998236 - also available from the Co-Op and many other places.

£1.99 PER EIGHT WAFELS from Tesco. Or, in old money, £0.25 EACH. That's more than a fifth the price of these ones.

But how do they compare, nutritionally?

Per 100g:

Daelmans wafel // Stinger Honey wafel
Energy: 457 calories // 482 calories
Protein: 3.5g // 0g
Carbs: 63g // 67g
Fat: 21g // 23g

In other words, indistinguishable.

If you buy these, you're a mug. Simple.

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Alf0nse [43 posts] 3 years ago
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so like daelmans stroopwafels but 8x the price?

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Quince [380 posts] 3 years ago
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Typical load of marketing waffle.

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dazwan [324 posts] 3 years ago
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Problem with those Daelmans waffles is they're too tasty. I can't see a pack of them even making it to the end of the driveway if I took those on a ride  38

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Northernbike [229 posts] 3 years ago
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yes, but how do they compare for dunkability in tea, the true measure of the worth of a biscuit

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Simon E [3474 posts] 3 years ago
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KiwiMike wrote:

If you buy these, you're a mug. Simple.

That's "sports nutrition" product marketing for you.

Fact is there are plenty of people willing to part with money on it, who don't think it's possible to ride for an hour without a caffeine gel and 500ml energy product. They get home and feel the need to snort a line of whey powder* before sitting down to a fry-up.

* I mean a protein shake, of course  3

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TheLonelyOne [382 posts] 3 years ago
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My first thought on seeing "Daelmans" was "Oh - that's the team Lizzie Armitstead rides for."  35

KiwiMike wrote:

But how do they compare, nutritionally?
....
In other words, indistinguishable.

Thanks for the info Mike.

Does anyone actually take Daelmans waffles out on rides and have any feedback for us? I'll be in Tescos shortly and may pick up a batch or two....

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KiwiMike [1383 posts] 3 years ago
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neildmoss wrote:

My first thought on seeing "Daelmans" was "Oh - that's the team Lizzie Armitstead rides for."  35

KiwiMike wrote:

But how do they compare, nutritionally?
....
In other words, indistinguishable.

Thanks for the info Mike.

Does anyone actually take Daelmans waffles out on rides and have any feedback for us? I'll be in Tescos shortly and may pick up a batch or two....

I have never seen anyone take these anywhere.

That said, buy some. Make a large mug of Yorkshire* tea. Place wafel over mug of tea for 2 minutes, turning once. Enjoy.

* No other tea is acceptable

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nowasps [522 posts] 3 years ago
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OTOH, where does this claim to be a energy/sports product?

It's just an individually-wrapped biscuit, surely? And if it's made with organic ingredients, it will necessarily be more expensive.

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KiwiMike [1383 posts] 3 years ago
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nowasps wrote:

OTOH, where does this claim to be a energy/sports product?

Their website has as a menu: ENERGY BARS ENERGY CHEWS ENERGY GELS STINGER WAFFLES PROTEIN BARS

and the product description says:

"...Honey Stinger Energy Waffles make a great tasting snack. For years, waffles have been sold throughout Europe and eaten by professional cyclists, so Honey Stinger decided to create its own take on the waffle..."

Now you could read that as a totally innocent statement of fact: 'professional cyclists' no doubt *do* eat waffles. The inference is that - juxtaposed with all the other specifically bike-fuel-related products - that they eat them on a bike for energy. Which, I believe, is bollocks.

nowasps wrote:

It's just an individually-wrapped biscuit, surely? And if it's made with organic ingredients, it will necessarily be more expensive.

It's not organic.

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NeilG83 [315 posts] 3 years ago
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Honey Stinger selling products at rip-off prices. Not really a surprise for a company part owned by Lance Armstrong.

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Kadinkski [799 posts] 3 years ago
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These are delicious. I'd rather pay more for something that tastes great and is organic compared to that crap from tesco that tastes like cardboard.

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KiwiMike [1383 posts] 3 years ago
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Kadinkski wrote:

These are delicious. I'd rather pay more for something that tastes great and is organic compared to that crap from tesco that tastes like cardboard.

[COMMENT MADE WITHOUT HAVING TRIED PRODUCT IN QUESTION KLAXON]

I can 100% guarantee the Daelmans wafels don't taste like cardboard -they are so good they're worse than crack*. Can't have them in the house.

FYI Tesco don't *make* the Daelmans wafels. Many other shops stock them, including twee artisanal bijou delicatessens, if that will make them taste better for you  1

(I hereby retract my previous statement that the Honey Stinger ones aren't organic. For some reason the US website trumpets that they are, but the UK one doesn't. Maybe different definitions of 'organic' betwixt US and UK)

* I assume, based on descriptions of crack addiction, with usual caveats regarding senses of humour, YMMV etc.

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Kadinkski [799 posts] 3 years ago
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True, if some suitably cool artisan place down the road was selling them, I'm sure they'd taste amaze balls!

But I do try to eat organic as much as possible; I accept I pay far more money than 'normal'. People are free to think me a mug but it makes me feel good and I'm fortunate in that the extra money is of no consequence to me.

*edit: I haven't actually bought them in the UK but I'm not sure why they would be different from the US. I work in Dallas 3 months a year and they sell them at a Trader Joes down the road - they're definately organic according to the US criteria.

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ashfanman [133 posts] 3 years ago
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Simon E wrote:

Fact is there are plenty of people willing to part with money on it, who don't think it's possible to ride for an hour without a caffeine gel and 500ml energy product. They get home and feel the need to snort a line of whey powder* before sitting down to a fry-up.

Not sure I'd lump this in the same category as protein powder - I have a protein shake after training and find it really helps (YMMV). I buy big sacks of own-brand powder from a certain internet retailer and it works out relatively cheap.

These, on the other hand, really are a ripoff. I've no doubt they are tasty, but as already mentioned, all stroopwafels are tasty. And most cost a damn sight less than these, which have no discernible nutritional benefits.

That's not to say people shouldn't buy them, of course - what people do with their money is nobody's business but their own - but it does seem a bit cheeky of Honey Stinger to be marketing (and pricing) them as an energy product when they're really just a plain ol' snack.

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MattT53 [147 posts] 3 years ago
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Why wouldn't this be ideal as a mid-ride snack? I've eaten stroopwaffles in road races instead of gels etc and they're perfect - about as much energy and sugar as it's possible to get in that space and actually taste nice. They were being given out at the RvV sportif which was ideal, ate about 7 ...

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Tin Pony [73 posts] 3 years ago
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Having more choice of any nutrition is a good thing, after 3/4 hours in the saddle taste buds can get tired of power bars and gels. Were always keen to try new things for ourselves.

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KiwiMike [1383 posts] 3 years ago
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@ MattT53 / Tin Pony: I'm not saying the idea of eating a stroopwafel whilst on a bike is a dumb idea - far from it.

What I *am* saying is that paying 5 x the price for what is nutritionally the same thing, readily available from mainstream UK supermarkets and corner shops, is beyond the pale for me.

Buy a pack of 8, pop one or two in a ziplock bag and hey presto! authentic low country carbs while you ride.

If you eat two wafels per ride, and ride about 3 times a week, by purchasing the Daelmans ones instead of the Stinger ones you'll save enough over a year to purchase an entire 105 11-speed groupset.

(Yes, the Stinger ones are 'organic', on their US website, if that matters to you).

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ashfanman [133 posts] 3 years ago
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KiwiMike wrote:

If you eat two wafels per ride, and ride about 3 times a week, by purchasing the Daelmans ones instead of the Stinger ones you'll save enough over a year to purchase an entire 105 11-speed groupset.

Now THAT is my kind of logic.

Right, how many stroopwafels do I need to eat for Dura Ace?

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KiwiMike [1383 posts] 3 years ago
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ashfanman wrote:
KiwiMike wrote:

If you eat two wafels per ride, and ride about 3 times a week, by purchasing the Daelmans ones instead of the Stinger ones you'll save enough over a year to purchase an entire 105 11-speed groupset.

Now THAT is my kind of logic.

Right, how many stroopwafels do I need to eat for Dura Ace?

For mechanical DA at around a grand, you're looking at not eating just under 6 Honey Stinger wafels, three times a week, for a year.

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Simon E [3474 posts] 3 years ago
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KiwiMike wrote:

For some reason the US website trumpets that they are, but the UK one doesn't. Maybe different definitions of 'organic' betwixt US and UK

The ingredient list looks OK, though there are some differences in what is permitted.

For importing organic food, even if the product itself meets the EU organic standards, there are additional hoops to jump through. I'm guessing that they dosn't want the cost of Defra import authorisation + certification + different packaging info to that shown (they cannot legally make organic claims in EU without being certified and displaying the 'leaf' logo etc correctly).

Tregroes in Ceredigion have been making very similar (gorgeous) toffee waffles for years, they are 18p each in Waitrose. They do milk / plain chocolate covered ones too  4

Yes you pay more for organic but not that much more!

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ashfanman [133 posts] 3 years ago
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KiwiMike wrote:

For mechanical DA at around a grand, you're looking at not eating just under 6 Honey Stinger wafels, three times a week, for a year.

So if I instead eat an entire pack of the Daelmans stroopwafels five or six days per week, I will have earned a whole new DA groupset in time for Christmas. T'riffic. I'll tell my other half.

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KiwiMike [1383 posts] 3 years ago
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ashfanman wrote:
KiwiMike wrote:

For mechanical DA at around a grand, you're looking at not eating just under 6 Honey Stinger wafels, three times a week, for a year.

So if I instead eat an entire pack of the Daelmans stroopwafels five or six days per week, I will have earned a whole new DA groupset in time for Christmas. T'riffic. I'll tell my other half.

No, it's 18 wafels per week - six per ride. Or 2 1/4 packets, so £4.47 outlay at Tesco's. Just make sure you're putting aside the £20.73 you're saving each time someplace safe, or it'll go on a Magimix or sofa.

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ashfanman [133 posts] 3 years ago
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KiwiMike wrote:

No, it's 18 wafels per week - six per ride. Or 2 1/4 packets, so £4.47 outlay at Tesco's. Just make sure you're putting aside the £20.73 you're saving each time someplace safe, or it'll go on a Magimix or sofa.

Yeah, I bumped up the intake a bit in order to get it in time for Christmas. Also, I just really like stroopwafels.

KiwiMike wrote:

Just make sure you're putting aside the £20.73 you're saving each time someplace safe, or it'll go on a Magimix or sofa.

Or I could use it to buy more stroopwafels, earning me even more money... Ohmigod, have we just discovered the secret to financial perpetual motion? We could all retire happy. (And fat, given all the stroopwafels.)

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AJ101 [281 posts] 3 years ago
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I can't help thinking their target market is at the 'sturdier' end of the riding population. Seriously who needs this nonsense? HOW MUCH SUGAR? For a treat yeah but for a sports food? How is this healthy?

I bet the majority of the people that buy this nonsense have got a weeks worth of energy around their midriffs already that they'd quite like to get rid of. Ditching the sugar and getting used to exercising on fat would be much better for them.

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Quince [380 posts] 3 years ago
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Aah, but do these other waffle products offer self-affirming, sports-savvy blurb on the side of the packet?

How am I to be reassured that what I'm doing will help me 'reach me goals' if my food isn't constantly telling me that it will? How am I even meant to know what 'my goals' are? How can I feel like a Heroic Badass without looking at a picture of a spunky bee with attitude before I eat anything? HOW AM I MEANT TO KNOW WHAT ANYTHING MEANS WITHOUT THAT!?!?!?

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Kadinkski [799 posts] 3 years ago
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Well, lately the packaging has been rather dull with a distinct lack of sports babble. I felt much better about eating them when the packaging was thus...

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Kadinkski [799 posts] 3 years ago
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AJ101 [281 posts] 3 years ago
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oh dear oh dear!

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Quince [380 posts] 3 years ago
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I kinda wish I'd bough one of them while they were still like that. That must be the pinnacle of aspirational waffles.

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