Cycle Show ride through London a success

Some 60 riders and marshals joined the London Cycling Campaign’s female-focused cycle ride from the Imperial War Museum to the Cycle Show at Earls Court last Sunday.

All ride participants got breakfast and bike maintenance before the ride on the Sunday morning. The LCC carefully chose a picturesque route through London's Battersea Park and Brompton Cemetery and London’s quieter streets where possible to the Cycle Show.

Riders were encouraged to decorate their bikes and the cycle was a celebration of female cyclists everywhere to encourage new cyclists and offer support and advice to those more experienced.

The LCC's Lucy Cooper said: "It was a lovely, fresh, dry morning and great to see so many people come along. Thanks to everyone who did ride with us, especially the marshals, and we hope you all enjoyed the Cycle Show too.”

This year the Cycle Show increased its entertainment for women by putting on fashion shows, providing women-specific advice on nutrition, hair and make-up, route-planning, and information on leisure holidays for women.

There was also a session panel of female cycling experts on the Cyclodelic stand, offering advice on choosing the right bike, customising your bike with female-specific accessories, and advising how to get the best bargains.

A prize draw will see one of the riders who took part win a £500 bike.