Over the last few weeks, there have been headlines across the UK talking about the disaster of shared bikes being left in large numbers on residential streets. Whether this was after the boat race, where people had the audacity to leave some bikes in Putney, people in Norbiton seeing them as an eyesore, and Brent Council even trying to ban them because they are ruining the famously beautiful Brent riviera…

Meanwhile, we have increasingly dire warnings from the bike industry of how awful the financial situation is at the moment, and how fewer people are buying bikes now than in the 1970s. Meanwhile, ‘real’ cyclists are being crowded out by shared e-bikes, and we are all being tarred with the same brush when drivers see some people riding like idiots or going through red lights. 

Is this actually some kind of apocalyptic hellscape for cycling, where the thing we love is being thrown into the ground? I actually think it is exactly the opposite, and this is a change we need to embrace.

Timothée Chalamet parks Lime bike at London premiere of A Complete Unknown
Even Timothée Chalamet is a fan (or he was, before he got fined for incorrect parking) (Image Credit: Shane Anthony)

Three years ago, I was living in London and I did 90% of my travel on my own bike. I would chuck a couple of locks in my backpack and could generally be anywhere in less than an hour. Lime Bikes were becoming a little more common, but to be honest they had no impact on me, and I just saw them as jumped up Boris bikes. All my cyclist friends had their own bikes, and they did the same thing as me. All my other friends used the tube. 

Things have changed now. People are using publicly available e-bikes because, let’s be honest, they are brilliant. The other day I was at a friend’s birthday party in Rotherhithe, and I was staying near Tower Bridge. That would have cost me £20 and 20 minutes in a taxi each way, and it would have taken me about 25 minutes by tube; but on a Lime bike, I could do it in 12 minutes and it cost me about  three quid. It was a hot day and I arrived without being sweaty from public transport – or poor because of a taxi fare – and it took me far less time. 

It’s not just me who is so enamored with them either. Half of all Londoners between 18-34 use them every single week, and journeys increased by 85% in the previous year. 

So, the idea that cycling industry is in decline doesn’t match up to those statistics. People are riding more, and we’re getting young people onto bikes at a rate that we’ve never seen before. At road.cc we see thousands of comments commending Amsterdam or Copenhagen as bastions of cycling infrastructure – those numbers are showing that in only a few years, it’s not impossible that London could be seen in a similar light. 

People are not turning their back on the bike industry, they’re just looking at an entirely different part of it. This just happens to be one that many ‘real’ cyclists don’t like very much. Don’t get me wrong, I am a bike lover and have a garage (plus a depleted bank account) that are testament to my love of bikes, their technology, and their form. The industry that we’ve grown up with is taking a kicking right now, and we’re all suffering as a result. But we need to look at the bigger picture. 

When I spoke to Chris Boardman on the road.cc podcast, a man who matches my nerdiness for bikes, we didn’t just talk about technology, aero gains, or optimal positioning. The passion we shared is for increasing the number of people feeling capable of using bikes. While there are deep problems in the industry we know, there has been monumental progress in doing exactly that.