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Rich Mitch taking pre-orders for Legends kit

Artist Richard Mitchelson has teamed up with Milltag to produce this unique kit, featuring a host of legendary cyclists

Illustrator Richard Mitchelson has teamed up with Milltag to create this loud collection, with jerseys, a cycling cap and a snood available to pre-order.

Featuring Mitchelson's illustrations of a whole host of legendary cyclists, the design will be printed on Milltag's Club jersey, which comes in a regular fit and is made with technical fabrics. "It's a bit of fun that'll hopefully put a smile on your face every time you put it on", say Rich Mitch  on their website. The artist has created countless animations and illustrations for cycling brands and websites previously, including campaigns for Strava, Shimano, Team Sky and Eurosport. 

RichMitch Legends 2.png

Modesty definitely isn't the best policy here...

 

Pre-orders are been taken until the 30th July on the Richmitch online shop, with the kit taking up to 8 weeks to order after that date. The men's and women's jersey are both priced at £75, and the cap and snood are both at £15 each, all with the same print. 

 

Arriving at road.cc in 2017 via 220 Triathlon Magazine, Jack dipped his toe in most jobs on the site and over at eBikeTips before being named the new editor of road.cc in 2020, much to his surprise. His cycling life began during his students days, when he cobbled together a few hundred quid off the back of a hard winter selling hats (long story) and bought his first road bike - a Trek 1.1 that was quickly relegated to winter steed, before it was sadly pinched a few years later. Creatively replacing it with a Trek 1.2, Jack mostly rides this bike around local cycle paths nowadays, but when he wants to get the racer out and be competitive his preferred events are time trials, sportives, triathlons and pogo sticking - the latter being another long story.  

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8 comments

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Leviathan | 6 years ago
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I actually have a bit of sympathy for Lance looking at this jersey. If some of these are 'Legends' then you can stick the whole game. Some of these riders are lionized because they have sludge for blood and ended off falling off their bikes, dying or just getting beat by better doctors.

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simonmb | 6 years ago
3 likes

Have you seen the way riders dress in Europe? The louder the better. Not everyone who rides is as anal reserved as us Brits. 'Style' has a different meaning over there. I think these will go down a storm. Good work.

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turboprannet replied to simonmb | 6 years ago
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simonmb wrote:

Have you seen the way riders dress in Europe? The louder the better. Not everyone who rides is as anal reserved as us Brits. 'Style' has a different meaning over there. I think these will go down a storm. Good work.

its normally because every small town has a racing team where every shop in the place wants a spot on the jersey. 

   

I've ridden in France and Belgium and can tell you that for all the neon and 90's footie kit type jerseys the ones with a patchwork of cartoons of pro cyclists on them are not a thing. 

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simonmb replied to turboprannet | 6 years ago
2 likes

turboprannet wrote:

simonmb wrote:

Have you seen the way riders dress in Europe? The louder the better. Not everyone who rides is as anal reserved as us Brits. 'Style' has a different meaning over there. I think these will go down a storm. Good work.

its normally because every small town has a racing team where every shop in the place wants a spot on the jersey. 

   

I've ridden in France and Belgium and can tell you that for all the neon and 90's footie kit type jerseys the ones with a patchwork of cartoons of pro cyclists on them are not a thing. 

Damn. If only Milltag and taken your advice before making these up! I bet they're kicking themselves now.

I say, let their customers decide.

Avatar
turboprannet replied to simonmb | 6 years ago
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simonmb wrote:

turboprannet wrote:

simonmb wrote:

Have you seen the way riders dress in Europe? The louder the better. Not everyone who rides is as anal reserved as us Brits. 'Style' has a different meaning over there. I think these will go down a storm. Good work.

its normally because every small town has a racing team where every shop in the place wants a spot on the jersey. 

   

I've ridden in France and Belgium and can tell you that for all the neon and 90's footie kit type jerseys the ones with a patchwork of cartoons of pro cyclists on them are not a thing. 

Damn. If only Milltag and taken your advice before making these up! I bet they're kicking themselves now.

I say, let their customers decide.

 

oh no I'll be devastated if I'm wrong  2

Avatar
Yorkshire wallet replied to simonmb | 6 years ago
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simonmb wrote:

Have you seen the way riders dress in Europe? The louder the better. Not everyone who rides is as anal reserved as us Brits. 'Style' has a different meaning over there. I think these will go down a storm. Good work.

I couldn't be bothered changing into a cycling jersey for my commute home and feared for my life as other 'serious' cyclists could no longer see me in a Ramones t-shirt.

Most road cyclists' sense of humour seems to stretch to a beer related jersey or maybe one of those 'road tax' ones. Then again unless you buy some aliexpress or whatever the choice of 'wacky' stuff is limited in uk cycle shops.

Then again I'm not sure anyone would be brave enough to wear this 'funny' cycling jersey

https://www.aliexpress.com/item-img/2017-Men-Style-funny-Cartoon-Red-Blu...

 

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turboprannet | 6 years ago
0 likes

Why though?

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Yorkshire wallet | 6 years ago
2 likes

Is there a minimalist, drug-free version?

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