Samuel Sánchez’s golden Giro d’Italia shoes

Win the Olympic road race and you get to wear gold shoes

by David Arthur @davearthur   May 8, 2013  

Cor blimey, check out these golden Sidi shoes. They belong to the shy and retiring Samuel Sánchez, a man who has been proudly wearing and equipping his bike with as much gold coloured kit as possible since winning the 2008 Beijing Olympic road race. We spotted these on the Spaniard’s feet at the start of the Giro d’Italia.

Sidi, of course, have a very interesting and colourful track record of supplying custom shoes for their star riders over the years, but these truly reach new ostentatious heights. It will take something to topple these from their throne as the most awful shoes we’ve ever clapped eyes on.

But beauty is in the eye of the beholder and all that, and Sammy clearly appears to be made up with them. He’s even got natty matching socks as well. He's been wearing gold shoes since 2008, and these are the latest version. They've gradually gained more gold over the years - you'd think they would tone it down as the years pass. But these, like last year, are very gold. 

Underneath the gold is Sidi's latest top-end Wire shoe, which VecchioJo is currently testing. How's that test going, Jo?

It’s not just Sidi who are at it, Shimano delivered a load of gold tinted shoes for their 22 sponsored athletes at last year’s London 2012 Olympics. But they’re decidedly tame in comparison to Sidi’s effort.

10 user comments

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now add a Paola Pezzo gold castelli skin suit and i think your on to something..

mrmo's picture

posted by mrmo [1889 posts]
8th May 2013 - 18:12


Talk about dining out on past success

posted by chrisherring [14 posts]
8th May 2013 - 19:46


Isn't his Orbea helmet on backwards?

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bikeboy76's picture

posted by bikeboy76 [1815 posts]
8th May 2013 - 21:04

1 Like

bikeboy76 wrote:
Isn't his Orbea helmet on backwards?

what he said!

posted by themartincox [493 posts]
8th May 2013 - 21:38

1 Like

Wow, it really tells you something about an athlete when they boast about a 5-year-old result...

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mikroos's picture

posted by mikroos [254 posts]
8th May 2013 - 22:41

1 Like

Why so many handbags on road cc? Plain Face

Shoes are bling though! Cool

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koko56's picture

posted by koko56 [335 posts]
9th May 2013 - 3:08


Those white cuff edges are a bugger to keep clean. I have a pair of blue and white Sidis and it's a nightmare. I suppose I should have guessed white shows the dirt... Old toothbrush and toothpaste. Yawn

Silly me. You're probably right....

MercuryOne's picture

posted by MercuryOne [1220 posts]
9th May 2013 - 7:29


Quite like them...

Ghedebrav's picture

posted by Ghedebrav [1133 posts]
9th May 2013 - 7:58

1 Like

Subtle Liar

posted by FMOAB [262 posts]
9th May 2013 - 8:25


please Sidi bring them out! socks too, coooooool ...

posted by Karbon Kev [683 posts]
11th May 2013 - 15:59