Film from MuleBar Girls highlights the fun and stylish side of riding bikes (+ video)

Riders from team sponsored by Oakley and Ana Nichoola showcase riding around London

9 comments

by Simon_MacMichael on August 22, 2011 - 16:22

Still from Ladies Pursuits pic credit Liam Murphy Films.jpg

We’ve reviewed kit before from women-focused clothing and accessory brand Ana Nichoola, but what you may not know is that when not designing items aimed at female riders, the brains behind the brand, Anna Glowinski, will more likely than not be riding her bike.

Competing across a range of disciplines, Anna is just one of the members of the MuleBar Girls team, sponsored not only by the energy food supplier but also by AnaNichoola itself and eyewear brand, Oakley.

Now, MuleBar Girls has teamed up with Liam Murphy Films to produce a film about riding in their home city, London.

Glowinski says that “the girls wanted to produce a lifestyle video to show their world and how cool it is to be a female bike rider,” and the result is a nicely executed short film that highlights not only their love of the bike, but also their sense of style.

“This is not a run-of-the-mill film about bike riding,” adds Glowinski – “it is a film about bike loving.

Ladies Pursuits from liammurphyfilms.com on Vimeo.

Tags

this isnee botoxking it's loaf83 (a woman speaking a man's pseudonym ah how little has changed!) ha - this is EXACTLY what we what: stylish clothes, kit, and videos to inspire women by women (and men!). more please!!!! ps. do you want to sponsor the female tour of britain?!

posted by botoxking [23 posts] 22nd August 2011 - 20:00

I didn't know there was a female Tour of Britain…

posted by tony_farrelly [3556 posts] 22nd August 2011 - 22:33

“This is not a run-of-the-mill film about bike riding,” adds Glowinski – “it is a film about bike loving."

What? There are bikes in the film?

posted by dullard [56 posts] 23rd August 2011 - 14:18

dullard wrote:

“This is not a run-of-the-mill film about bike riding,” adds Glowinski – “it is a film about bike loving."

What? There are bikes in the film?

Just what i thought, i see a couple of bikes, but not shown, not seeing the "cool" things that the email said

I just see some attractive women on bikes

posted by Gkam84 [3288 posts] 24th August 2011 - 18:45

good video girls, cool cycling

Alan M

posted by alanmalarkey [3 posts] 24th August 2011 - 18:55

Love the "fanny cam" view.....

Liz Farrelly

posted by liz.farrelly [16 posts] 24th August 2011 - 18:59

I bet not one of these girls would have my dinner on the table when i got home at night. Not one.

posted by Low Speed Wobble [43 posts] 25th August 2011 - 5:31

The women featured must be very satisfied with how the film showcases them. I'm not sure if it shows how cool it is to be a female bike rider.

posted by Campag_10 [25 posts] 25th August 2011 - 8:42

I know that velodrome, be good if there had been a few shots of them going high on the banking even if it isn't the fastest line, spectacular overtakes though. Pity the girls didn't get some footage taken at the BMX track nearby, at least one of the girls knows how to jump as can be seen from the MTB shots. The BMX bike pictured (briefly) looks as if it'd be better suited to a skatepark than the track though so maybe the video could've had some footage from Stockwell skatepark or the South Bank instead? Shooting images of them in the graffiti tunnel at Waterloo was a neat idea too - smells in there though.

OldRidgeback

posted by OldRidgeback [1287 posts] 25th August 2011 - 9:28