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Updated Prices: New British brand J.Laverack launches disc-equipped all-road titanium road bike

J.Laverack is the latest name to add to the small pool of British-based titanium bicycle brands, and has launched the J.ACK, a disc-equipped titanium “all-road” model. It’s intended to be a four season road frame capable of dealing with rough roads, gravel paths and cobbles. J.Laverack has just informed us prices have been lowered, with a frame now costing £1,500 and a frame and Whisky No.7 QR fork £1,800.

Where does the name J.Laverack come from? Co-founder Oliver Laverack says the company, and the first model, is named after his grandad.

“We’ve named the company and first model after my grandad Jack, as it was his pioneering spirit to ride the road less travelled, exploring new landscapes, that fuelled my interest in cycling as a young lad,” says Oliver Laverack.

Adventure all-road bikes are gaining momentum at the moment, with the appeal of disc brakes and wider tyres winning a lot of fans. It’s also the capability of tackling any sort of rough road you want to ride down, and even gravel paths and dirt tracks.

- Buyer’s guide to gravel and adventure bikes plus 11 of the Best

J.Laverack’s says there are two things that have inspired the design of the J.ACK frame.  Firstly, it’s tough one-day cycling events like Paris-Roubaix, Strade Bianche and the Tour of Flanders, where roads are rough and tyres need to be wide to provide comfort. And secondly, there’s the adventurous spirit of cyclists, including Jack, that during the early part of the 20th century would think nothing of cycling several hundred miles in a day, just for the thrill of it. Something perhaps best epitomised by Tommy Godwin who in 1939 cycled 75,065 miles.

“The spirit of cycling remains for us very much the same as it was back then, with the freedom to explore uncharted territory being the driving force behind our first frame,” adds the company. “We also believe that the road less travelled is more interesting, even if it has more potholes, bumps and stones along the way. Not every ride can be a voyage of discovery but we believe the journey is always more important than the destination (unless that destination is a coffee stop!).

So what is the J.ACK frame all about then? It’s made from 3Al-2.5V titanium and has space for up to 32mm tyres, 28mm with mudguards, with the mudguard and rack mounts entirely optional. The company is using a US sourced Whiskey No.7 carbon fibre fork. All cables are internally routed and of course it is only compatible with disc brakes. It has a PF30 bottom bracket and a tapered head tube and is compatible with electronic drivetrains upon request.

There are eight frame sizes from 48 to 62cm. Geometry for a size 56cm includes a 583.5mm stack and 382.1mm reach, 70mm bottom bracket drop, 1,010.4mm wheelbase, 560mm top tube and 420mm chainstays. The head angle, at 72 degrees, is a bit slacker than a conventional road racing bike.

The frame costs £1,500, or £1,800 for the frame and Whisky No.7 QR fork. If you want a complete bike the company offers a fully custom bike build service. 

The first 50 frames will be individually numbered with a numbered stem cap, and there’s a choice of two head badge designs.

Check out the company’s website for more details www.jlaverack.co.uk

David has worked on the road.cc tech team since July 2012. Previously he was editor of Bikemagic.com and before that staff writer at RCUK. He's a seasoned cyclist of all disciplines, from road to mountain biking, touring to cyclo-cross, he only wishes he had time to ride them all. He's mildly competitive, though he'll never admit it, and is a frequent road racer but is too lazy to do really well. He currently resides in the Cotswolds.

20 comments

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bikebot [2118 posts] 2 years ago
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Shiny  105

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bendertherobot [1494 posts] 2 years ago
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Adventure. So 32c or 28c with guards. Hmm. So, that means a restricted choice of 32c CX rubber. That seems, for the sake of 1c, unusual.

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CXR94Di2 [1960 posts] 2 years ago
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At last a Ti frameset with fully integrated cables for disc brakes.  38

me knows what christmas is bringing  4

Based nr Stamford, so not too far from me when visiting relatives, might just need to arrange an over due family visit, for 1/2 hour  4

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Broady. [99 posts] 2 years ago
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UK made or overseas?

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J.Laverack [2 posts] 2 years ago
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Thanks for your comment Broady. The frames are produced to our specification and design in Asia. The craftsmanship, skill and attention to detail of the frame builders who hand make each of our frames is second to none.

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Broady. [99 posts] 2 years ago
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No worries, I'm not questioning the overseas quality btw, they look great!

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muppetteer [95 posts] 2 years ago
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This looks like a beautiful frame. Genuinely, @J.Laverack well done!

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eddyhall [52 posts] 2 years ago
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Am I right in thinking that the only finish is brushed? In some of the promo shots, it almost looks like bead blasted...

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J.Laverack [2 posts] 2 years ago
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That's correct, it's a brushed finish only. The decals are bead blasted on however.

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BikeJon [209 posts] 2 years ago
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Very nice. But it looks rather similar to my custom built double-butted Ti frame. I've got disc brakes, internal routing, Di2 compatible, over-sized tubes, tapered head tube, custom geometry, loads of room for big tyres and mudguard/rack mounts. This cost me £800 from www.cielorossobikes.com
It's brilliant (apart from my cheap chainset, which will get an upgrade and it's a borrowed saddle - it needs a black one).

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jollygoodvelo [1691 posts] 2 years ago
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Metal frame - check
Disc brakes - check
"Wider" tyres - check
"Aspirational" price tag - check
Promo photos of rider in full Rapha - check
Mention of gravel / adventure / road less travelled - check (double points for the full house)
Some guff about "inspiration" and a Classic namecheck - check
Mention of some long-retired (preferably dead) cyclist - check
Mention coffee/cake stops so as not to alienate the fat/lazy customer base - check

That's framebuilderwang!

You're in a crowded market. Readers of Road.cc see a new framebuilder every week, quite a few of whom actually build the frames themselves: the omission of any details here suggests you don't but I'll be happy to find out otherwise. Saying that the price has been 'reduced', on your first model, is somewhat disingenuous also.

Don't get me wrong, it's a beautiful frame, I love those cable ports on the down tube and I genuinely wish you the best of luck with your venture.

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WolfieSmith [1394 posts] 2 years ago
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Lovely work. I've been riding titanium for 6 years (Condor Moda) and it it's so comfortable and responsive - especially on descents.

Still can't used to the gaping void on forks where the front brake should go when looking at disc brake bikes. Looks like a beauty queen with a tooth missing.

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davman [8 posts] 2 years ago
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And my Cielo Rosso!
Mine was the same price as Bikejon's but has custom geometry (decided over many months with Neil from Cielo Rosso, discs with hidden hose routing, Di2 compatibility. Basically could have had what i wanted.
I'm sure the J Laverack is very nice, but what can that offer that Bikejon and myself have got from Cielo Rosso?

Simon

1 Bike 1

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fukawitribe [2136 posts] 2 years ago
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MercuryOne wrote:

Still can't used to the gaping void on forks where the front brake should go when looking at disc brake bikes.

What, that gap where the decent size tyre should go ?  3

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KiwiMike [1325 posts] 2 years ago
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So at exactly the same price and material, what're the key differences between this and a Kinesis GF Ti Disc?

...I can spot that the rear brake cable is internal on the J.ack chainstay, but apart from that they look identical - the seatstays had me confusing the two for a second before reading the headline.

but the J.ack is a PF30. Gnargh. That's going to lose points for many.

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tp88 [11 posts] 2 years ago
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Looks like CX geo... Jack do you spec the geo your self or copy previous work? Looks unbelievably familiar...

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pepita1 [176 posts] 2 years ago
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Looks like cielo rosso bikes website no longer exists.

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graybags [97 posts] 2 years ago
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Another vote for Ciello Rosso, TI double butted frame for £800 with internal routing for the Di2 and Shimano hydraulic discs, yours for about £3k,beautifully finished, got it about 3 months ago, Neil is still alive and kicking !

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markgoldstein [18 posts] 6 months ago
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Anyone know how to get in touch with Ciello Rosso? They seem to have let their domain name go...

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fluffed [69 posts] 6 months ago
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Go via Chris King, as Ciello is no more