Rutland Cycling buys Northamptonshire's Pitsford Cycles

Rutland Cycling has bought Northamptonshire bike shop Pitsford Cycles to take its portfolio to 11 stores.

The acquisition of the shop, which is located at Pitsford Water reservoir near Northampton, comes two years after Rutland Cycling bought the Cambridge-based chain, Station Cycles.

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Its flagship store at Rutland Water is claimed to be the country’s biggest bike shop. The business also has stores in Peterborough, Grafham, Pitsford and Fineshade, and will be opening in Leicester next year.

The company’s managing director, David Middlemiss, said: “We are delighted to announce this further growth of our store footprint, extending our reach into Northampton, Milton Keynes, Kettering and Rugby.

“With its blend of cycle retail and hire, and beautiful location with ready access to traffic-free trails for hire and demo, Pitsford Cycles is a great fit for Rutland Cycling.

“The Pitsford team have built a fantastic business and we are privileged to be taking on such a strong and committed team.

“We look forward to further growth ahead as we bring our expanded offer to Pitsford, including more brands and a dedicated Electric Bike Centre.”

Giant UKs managing director, Ian Beasant, commented: “We are grateful to Pitsford Cycles for their hard work over many years, building the Giant brand in the Northampton area.

“We now look forward to growing the business further with Rutland, one of our key partners.”