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UPDATED: Rose Reveal endurance bike revealed - with 900g frame and 1.5in non-tapered head tube

New Reveal endurance bike packs in the tech details and comes with rim or disc brakes

German direct-sales brand Rose has developed a brand new endurance bike called the Reveal boasting a host of changes from the previous X-Lite and Team GF models. The new bike starts at €2,099 and rises to €6,499.

The new Reveal is the first bike to be launched following the company’s updated logo change, and which it says “heralds a new era of product design” that aims to ensure it’s a rival to the latest bikes in the popular endurance category currently dominated by the likes of the Trek Domane, Specialized Roubaix, Canyon Endurace, to name a few examples.

Improving comfort has been a focus with the new Reveal. It has lowered the seat stays, moved the seat clamp inside the frame and developed a new D-shaped seatpost which measures 490mm with a choice of 8 or 25mm setback, which the company says allows for different levels of flex and ride position. It also enables clearance for up to 30mm wide tyres.

Comfort has obviously been important in the design of the frame, but it hasn’t ignored the requirements of good power transfer. It is uses the BB86 bottom bracket standard and has oversized the asymmetric chainstays to manage all the forces that come from turning the cranks. 

The most curious detail on this new Reveal concerns the head tube. It uses a regular tapered steerer tube (1 1/8in - 1.5in) but the head tube is non-tapered 1.5in top and bottom. The reason for this appears to be to introduce more front-end stiffness from the oversized head tube, but retain the ability to run regular stems on the tapered steerer tube. A conical top cap sits above the top bearing and below the regular stem.

We're not aware of any other drop bar bikes using such a design. But do let us know down below if we're wrong.

Rose has also focused on integration, a current fave buzzword of the bike industry. All cables, wires and hoses can be routed underneath the stem and directly into the frame to give a very satisfying appearance. It has developed its own stem for this but regular stems will be usable as well, with the cables then routed externally from the handlebar to the enlarged head tube.

The new Reveal comes in two carbon versions with the top-end model weighing a claimed 900g, making it a very competitive weight indeed with its key rivals. The Reveal Four uses a lower grade of carbon and comes in seven builds, the high end Reveal Six comes in five builds.

The more affordable Reveal Four range includes rim brake options alongside disc models.

There will be four models to choose from. Prices start at €2,099 for the Reveal Four with Shimano 105 parts, riding through €3,749 with SRAM Force eTap AXS, and topping out at €6,499 with a SRAM Red eTap AXS groupset with Rose’s own carbon wheels.

Style is subjective but to my eyes, it’s a thoroughly decent looking bike, with just a hint of BMC about it due to the angular lines and profiles, which is no bad thing.

Check out www.rosebikes.co.uk for more details.

David has worked on the road.cc tech team since July 2012. Previously he was editor of Bikemagic.com and before that staff writer at RCUK. He's a seasoned cyclist of all disciplines, from road to mountain biking, touring to cyclo-cross, he only wishes he had time to ride them all. He's mildly competitive, though he'll never admit it, and is a frequent road racer but is too lazy to do really well. He currently resides in the Cotswolds.

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