Live blog: Full reaction to Sky pulling sponsorship including Brailsford and Froome, Thomas looks back on Tour de France success, Vaughters says news a "wake up call" to the sport + more

Given the dildo thing and that Sky are a media company, the next sponsor has to be Virgin.

What’s the story regarding dildos and Ann summers? Very confused am I 

Yes, it's the Oracle in Reading. Haven't seen Sky deliveroo bloke in a while, my impression is that cycling enthusiasts aren't as enthusiastic about deliveroo as they were at the beginning. Your deliveroo contractor is moving to electric bikes is my impression.

That's the Oracle shopping centre in Reading, outside Vue cinema - I've seen that guy around there a few times, as it seems to be the hang-out point for Deliveroo riders.

There's also a guy (might be the same one) on a neon pink Planet-X TT bike.

Would love to know the sorts of clauses riders who've just signed new contracts have, if any.

Egan Bernal signed an unprecedented 5 year deal this summer and Thomas has just signed up for another 2-3.

Skexit?

These relationships can't last forever.. a ten or eleven year agreement at that level has been frankly magical for British Cycling results. 

Also Sky from a 'sponsorship' perspective have surely gained as much as they can from the deal (however they measure it). I've personally really enjoyed seeing team sky on those sky vans up and down the country... 

I hope that Sky will be replaced, if anyone can approach the issue of cycling sponsorship in a different more global thinking manner, then it'll be that team surely. 

Cycling is a huge sport, but the likes of QuickStep appear to not have a clue when it comes to getting sponsorship.. it's incredulous to think that the best team in the world by far in 2018 struggled to get a decent sponsor for next season, I'm pretty sure they've secured Flemish Fish Flans of Flanders for next season...

The dildo does suggest that BBC might be a good sponsor

This is the only sponsorship choice now

I hope they do manage to find a replacement sponsor, I do wonder how much of a budget drop they have worked out they can take without it becoming a different kind of team.

Surprising that the new Sky owners have decided to pull the plug though, at the end of the day the bad publicity seems to have mostly passed, and with it being such a tiny part of their marketing budget you'd think it'd be an easy option to keep going with it, after all they're the highest profile team out there.

I'm wondering which other companies with big enough marketing budgets could actually step in, particularly with the heavily European focus to most of the season, and an image that would fit somehow with cycling.

As it says on the bike in the picture it's Mclaren, McClaren are the ones who make prams/buggies.

That's what happens when go for team ride with a dildo on your bike. Joke's on them now. 

Actual problem is more likely the STUPID amount of money Sky has sunk into F1 and the like and it actually has competition these days.