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Drinks on me! Matt Brammeier wins his weight in beer at Tour of Flanders

MTN-Qhubeka rider led break through town where Steene Molen beer brewed just 34km into today's race...

Few riders will be as popular with their team mates after today’s Tour of Flanders than Matt Brammeier of MTN-Qhubeka, who won his own weight in beer after leading the race through a village that is home to a co-operative brewery just 31 kilometres into the race.

The former Irish national champion was part of a seven-man escape group and went off the front to be first through Sant Eloois Winkel, where Stene Winkel beer is brewed – and where it had been hoped that local rider Zico Waeytens of Giant-Alpecin might scoop the prize.

The brewery’s bar, De Oude Smisse (The Old Smithy) was open from 10am with Brammeier and his companions in the break heading through about an hour later.

The 29-year-old, born in Liverpool, tips the scales at 73 kilograms and prior to the race posted a picture of orange and red clouds at sunrise to Instagram with the caption, “Today’s going to be one of those days I never forget.”

Hopefully, then, he’ll have taken it easy on the strong Belgian beer that’s his reward for his efforts.

Simon joined road.cc as news editor in 2009 and is now the site’s community editor, acting as a link between the team producing the content and our readers. A law and languages graduate, published translator and former retail analyst, he has reported on issues as diverse as cycling-related court cases, anti-doping investigations, the latest developments in the bike industry and the sport’s biggest races. Now back in London full-time after 15 years living in Oxford and Cambridge, he loves cycling along the Thames but misses having his former riding buddy, Elodie the miniature schnauzer, in the basket in front of him.

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Cyclist in Exile | 8 years ago
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73kg = 73 litres of beer.

That's 128 and a half pints...

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Gkam84 | 8 years ago
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If it's the beer he wins the weight of and not including the bottle. A normal bottle holds around 12oz, or .34kg...meaning he gets around 208 bottles....NICE, For an Irishman, that's a good night out  19

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