A rider taking part in a race in Cirencester, Gloucestershire, was left red-faced when he started celebrating a win early – only to have victory snatched from him on the line.
Jamie Wilkins punched the air as he headed towards the line at the end of the Via Roma Twilight Criterium support race.
But as this video posted to Facebook by DB Max Sports Timing & Events shows, he didn’t seem to notice rival Jamie Penton coming up on his right to grab the win.
Commenting on the video on Facebook, Wilkins said: “My stupid mistake, I admit readily. Pretty embarrassing but just a bike race. On to the next one.”
He’s far from the first rider to be caught out through a premature victory celebration, however.
Others include Spanish pro Eloy Teruel, who thought he had won a stage of the 2014 Tour of California when in fact there was still one more lap of the closing circuit to go.
Simon has been news editor at road.cc since 2009, reporting on 10 editions and counting of pro cycling’s biggest races such as the Tour de France, stories on issues including infrastructure and campaigning, and interviewing some of the biggest names in cycling. A law and languages graduate, published translator and former retail analyst, his background has proved invaluable in reporting on issues as diverse as cycling-related court cases, anti-doping investigations, and the bike industry. He splits his time between London and Cambridge, and loves taking his miniature schnauzer Elodie on adventures in the basket of her Elephant Bike.