Reflective cycling products are now cool. Ass Savers made a name for itself not just for its rather amusing name, but for the simple plastic mudguards that attach to the rails of a bicycle saddle, providing a reasonable amount of protection from rear wheel spray. It’s now launched, in time for winter, a new reflective mudguard based on its Fendor Bendor, a longer mudguard that attaches not to the saddle rails but the bicycle frame.
These aren’t just any old reflective mudguards. It has collaborated with illustrator Bicyclecrumbs to produce this cool design. It’s only available on the Fendor Bendor, a long plastic mudguard that has a unique design that clips around the seatstays and seat tube of the frame, with no need for any tools or cable ties.
The Fendor Bendor itself isn't that new, we actually reviewed one back in 2014 when it was produced by Wit Industries, but sincd then it has become part of the Ass Saver empire.
As well as being easy to fit the Fendor Bendor can be folded flat and stored in a bag or jersey, says the company, but we can’t really see why you'd want to do that. You’d just leave it on the bike all the time, even when it is dry, wouldn’t you? It’s not like the weight is going to slow you up, it only weighs 60g. Anyway, it looks really smart and should look good on the right sort of bicycle even during the daytime, while at night it's going to help you stand out on the road.
The Bicyclecrumbs Fendor Bendor is available now and costs €12.
David worked on the road.cc tech team from 2012-2020. Previously he was editor of Bikemagic.com and before that staff writer at RCUK. He's a seasoned cyclist of all disciplines, from road to mountain biking, touring to cyclo-cross, he only wishes he had time to ride them all. He's mildly competitive, though he'll never admit it, and is a frequent road racer but is too lazy to do really well. He currently resides in the Cotswolds, and you can now find him over on his own YouTube channel David Arthur - Just Ride Bikes.