Strava launches Prove It distance challenge

New incentive scheme to rack up the miles in January

by Mat Brett   January 8, 2014  

Strava Prove It

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Strava has launched a new campaign called Prove It that challenges athletes to attain distance targets over the course of January

The idea is that you set yourself an ambitious goal for the month and try to stay consistent without skipping rides. It’s not too late to get started.

To help keep you motivated, Strava have set four digital milestone achievement badges that you can earn. They start at 150km (94 miles) and go all the way up to 600km (376 miles). Make it to the 600km milestone and you will unlock the ability to buy a Prove It Challenge T-shirt.

Strava are also challenging users to ride collectively more than the previous monthly record of 46,453,244km (28,864,708 miles).

Prove it from Strava on Vimeo.

Strava have sent us a bunch of statistics relating to activity over the course of 2013.

For example, 53.3 million activities were logged on Strava last year with the UK the second most active country, accounting for 28% of the activities. The US tops the list with 42%.

Almost 650,000 segments were starred as favourites with one UK cycling segment making the top three in terms of the number of stars it received. Want a guess which one?*

In total, 905,408,836 miles were logged worldwide, covering both cycling and running. That’s the equivalent of going to the sun and back nearly five times, stat fans.

 

For more info on the Prove It challenge go to www.strava.com.

 

* It's Zig Zag Road, Box Hill, Surrey.

13 user comments

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Think you could get to the sun and back (93m miles each way) rather more than three times out of 905m miles! Maths 0/10, Mat. Wink

posted by TimC340 [22 posts]
8th January 2014 - 13:11

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TimC340 wrote:
Think you could get to the sun and back (93m miles each way) rather more than three times out of 905m miles! Maths 0/10, Mat. Wink

You're right, it's nearly five times. I was dividing miles by kilometres... Doh!

posted by Mat Brett [1725 posts]
8th January 2014 - 13:19

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No thanks only 600kms. I don't need Strava get me motivated and I certainly have no need to tell the rest of the world how many rides and miles I ride. Who really cares. If I'm on my bike that means I'm not at work and that is all the motivation I need.

posted by DeanF316 [76 posts]
8th January 2014 - 15:14

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Would be pretty impressive to see the record for total miles ridden in a month broken in January. I know I won't be contributing too many

posted by jarredscycling [436 posts]
8th January 2014 - 15:33

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jarredscycling wrote:
Would be pretty impressive to see the record for total miles ridden in a month broken in January. I know I won't be contributing too many

Here's the totals so far. I doubt I'll be anywhere up near the top of the leaderboard though.

http://www.strava.com/challenges/prove-it-ride

Velotastic !

Too many hills, but too little time.

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posted by badback [256 posts]
8th January 2014 - 18:01

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cycle 600km and unlock the ability...

to BUY something

lol, there's one born everyday

posted by kie7077 [357 posts]
8th January 2014 - 19:40

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I don't Strava (how does one Strava?) but will do at least 400km going to work; can someone please pop a badge in the post for me?

Between the S and the LOW

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posted by bikeboy76 [1054 posts]
8th January 2014 - 20:00

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Already up to 150km on this, should do the 600km easy, not buying the T-shirt!

Kinesis Crosslight Pro6 - Ultegra 6800 (Winter)
Neil Pryde Bura SL - Ultegra Di2 (coming soon)

posted by Pinaman [4 posts]
8th January 2014 - 20:58

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Almost half way there already, down somwhere like 6000th

posted by Initialised [63 posts]
8th January 2014 - 21:01

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As a normal month is 1000+ km's i will complete this, touch wood i don't break anything!

Won't buy the t shirt though, but i might have a think about the Castelli Jersey for the other challenge.

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posted by mrmo [868 posts]
8th January 2014 - 21:43

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jarredscycling wrote:
Would be pretty impressive to see the record for total miles ridden in a month broken in January. I know I won't be contributing too many

http://www.strava.com/athletes/389932

note the december total!

I was happy to do 1000miles but!!!!

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posted by mrmo [868 posts]
8th January 2014 - 21:46

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I just wish the postage costs for these t-shirts weren't so high, i have earned the right to buy(!! lucky me) several but never have as it adds an extra £15+ quid - I could almost buy something from rapha for that total price Wink

posted by bfslxo [105 posts]
9th January 2014 - 10:50

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Check out Raleigh's Tommy Godwin Challenge for something a bit more uhh... challenging - 205 miles in one day!

posted by billsdon [28 posts]
10th January 2014 - 20:15

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