Nescafé-owned Nespresso has teamed up with Swedish bike brand Vélosophy to produce a bicycle made from recycled aluminium coffee capsules.
Called RE:CYCLE, it is being sold in a limited edition of 1,000 bikes, and comes in bright purple to reflect the colour of the capsules of Nespresso’s popular Arpeggio blend.
It also comes with a bell that mimics the shape of a Nespresso capsule, as well as a cupholder on the basket.
Nespresso CEO Jean-Marc Duvoisin commented: "Through our collaboration with Vélosophy, we're illustrating to coffee lovers the potential of recycling their aluminium Nespresso capsules.
"By using recycled capsules to make beautiful bicycles, Vélosophy bring sustainability and style together to create a truly meaningful experience, bringing to life the importance of recycling.
"We have been inspired by working with Vélosophy, and I hope the RE:CYCLE bicycle inspires people to recycle."
Jimmy Östholm, CEO and Founder of Vélosophy, added: "We created Vélosophy with a clear purpose: to have a positive impact on the world.
“This purpose drives everything we do, from our promise to give a bike to a schoolgirl for every Vélosophy we sell, to producing our stylish city bikes from recycled aluminium.
“I see in Nespresso a strong commitment to sustainability, which is why this has been the dream partnership.
“We are proud to have co-created a bike that takes on the future. It is beautifully designed, responsibly sourced and sustainably produced."
The bike is now on sale through the Vélosophy website, costing €1,290 plus shipping.
Vélosophy claims to be “the only bicycle brand in the world with a full one-for-one promise,” saying that for each bike they sell or rent out, “another is given to a schoolgirl in Africa to improve her access to education.”
However, Staffordshire-based Elephant Bikes, which sells refurbished former Royal Mail Pashley Pronto bicycles, also donates a bike to Malawi for each one it sells here.
It’s not the first time a bike has been made from recycled Nespresso capsules. In 2017, we reported how a bike made from them – a bit more of a racier number than this one – was made as one-off by Czech bike manufacturer Festka and sold for 160,000 CZK (just over £5,000) at a charity auction.
Simon joined road.cc as news editor in 2009 and is now the site’s community editor, acting as a link between the team producing the content and our readers. A law and languages graduate, published translator and former retail analyst, he has reported on issues as diverse as cycling-related court cases, anti-doping investigations, the latest developments in the bike industry and the sport’s biggest races. Now back in London full-time after 15 years living in Oxford and Cambridge, he loves cycling along the Thames but misses having his former riding buddy, Elodie the miniature schnauzer, in the basket in front of him.