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Video: Hovis boy finally conquers Gold Hill in Dorset at the age of 58 – thanks to an e-bike

Hovis and Evans Cycles make point that e-bikes open up cycle commuting to more people

Wed, Aug 16, 2017 11:14
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Tony Scott in Ridley Scott’s Boy on Bicycle BFI video still).jpg

Sir Ridley Scott’s first film was all about the bike – and now you can watch it online

Director of Alien and Gladiator also returned to two wheels for iconic Hovis ad

Mon, Nov 30, 2015 02:39
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Shaftesbury Cycle Revival Breadwinner - up and away

Hell on Hovis Hill

Dave takes on the Shaftesbury Bread Winner

Mon, May 28, 2012 20:30
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Hovis and Victoria Pendleton

Victoria Pendleton backs Hovis fitness campaign – but is it sexist?

Video shows women how to incorporate exercise into household cleaning regime

Wed, Jan 04, 2012 12:42
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Victoria Pendleton Hovis Angel vs Devil 1 (Picture credit Hovis)

Victoria Pendleton fights her inner demon in new Hovis campaign (+ video)

Cyclist also insists her dream of Olympic treble isn't brown bread

Thu, Jan 06, 2011 10:35
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pendletonhovis.jpg

Victoria Pendleton as Holly Golightly

Whatever it is she's selling, we're buying

Mon, Apr 12, 2010 19:19
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Ey up! Our Vicky’s bringing ‘ome t’bread for Hovis

Slice of TV advertising for Olympic champ Victoria Pendleton

Thu, Jan 07, 2010 08:13
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