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Advertising Standards Authority

CS6

LBC presenter complains to Advertising Standards Authority because cycle superhighway photo doesn’t show any cars

He’s also annoyed that at least one of the cyclists isn’t wearing a helmet

Sat, Sep 29, 2018 14:07
28
Life Paint.png

Advertising watchdog ASA bans Volvo LifePaint video

Spot for spray-on reflective coating ruled to have “exaggerated the performance” and was “misleading”

Wed, May 17, 2017 14:01
6
Proviz 360 jacket lit up

ASA rejects complaints over “scaremongering” Proviz cycling jacket video

Interactive video aimed to show difference in visibility of rider wearing Proviz 360 jacket

Fri, Sep 18, 2015 13:50
4
Nice Way Code screenshot

ASA overturns ban on ad showing cyclist without helmet

Cycling Scotland successfully appeals January decision as ad watchdog accepts its arguments

Wed, Jun 25, 2014 10:59
17
Nice Way Code screenshot

ASA bans safety advert showing helmetless cyclist for being socially irresponsible +Video

Watchdog under fire for insisting cyclists in ads must wear helmets and saying they should ride 0.5m from the kerb

Wed, Jan 29, 2014 10:22
75