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The sale process is expected to gather pace rapidly, as Hotlines, also owned by WiggleCRC’s parent company, has also entered administration
The joint administrators, who are currently preparing the business for sale, said the “decision was not taken lightly”, in the same week Wiggle’s parent company filed for insolvency in Germany
The latest blow for the cycling retail giant will not come as a surprise, days after Wiggle Chain Reaction entered administration and was put up for sale by administrators
The retail giant, whose parent company found out last week that it can no longer rely on €150 million of previously committed funding, has said all orders “will continue to be delivered as usual”
Signa Sports United, the owner of Wiggle Chain Reaction Cycles and several other cycling retailers, last week learnt that it could no longer rely on €150 million of committed funding from its parent company
As rumours spread the beleaguered retail giant has stopped paying suppliers, we give our tips on how not to lose your hard-earned cash should Black Friday turn blacker
Meanwhile, Mike Ashley’s Frasers Group identified as prime candidate to swoop for e-commerce business
The latest financial blow, which increases the uncertainty surrounding Signa Sports United’s future, comes a week after the e-commerce giant delisted its shares amid “severe liquidity and profitability challenges”
The German e-commerce giant, also behind Bikester and Probikeshop, said that weaker consumer demand in the cycling sector has continued to impact its finances
Overall revenue for the group, which was bought by German retailer Signa Sports United in 2021, also fell by 30 percent to £252 million