Rob Gitelis

Factor terminates bike contract with Israel-Premier Tech after year of protests, as reports suggest Scott set to sponsor rebranded team

Factor’s reported exit comes after title sponsor Premier Tech stepped away from the controversial squad this month, claiming it had become “untenable” to continue

Thu, Nov 20, 2025 11:36
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“If we start excluding one team, next year it will be another, on another issue”: UCI president defends Israel-Premier Tech as team faces pressure from sponsors to change name

UCI president David Lappartient insists “sport is not a tool for punishment” and Israeli athletes and teams are "welcome" at races

Sat, Sep 27, 2025 09:49
40

“Without a name change, without a flag change, we won’t continue”: Factor gives Israel-Premier Tech ultimatum as widespread protests make bike sponsorship “too controversial”

CEO and founder Rob Gitelis says backing Israel-branded team is "not a matter of right or wrong any more, it's become too controversial around our brand"

Mon, Sep 22, 2025 14:54
6

“It’s a huge, crushing wave of relief”: David Millar says CHPT3’s revival was “unexpected” as cycling clothing brand rescued by Factor CEO after “gutting failure” of liquidation

The company ceased trading in December, but has now been revived thanks to Factor boss Rob Gitelis – though Millar says he’s in no rush to finalise future plans for the brand, admitting “I haven’t got the bandwidth”

Fri, Jun 06, 2025 20:40
7

“A lot of it was caused by greed”: Factor’s CEO on navigating “self-inflicted” bike industry chaos, Chris Froome’s set-up complaints and why rim brakes are never coming back

In a bike industry podcast special, Factor chief Rob Gitelis looks back over his 30 years of building bikes, the company’s “business as usual” approach to the Covid pandemic and its aftermath, and how he made the Aussies go three seconds faster in Paris

Thu, Nov 28, 2024 17:30
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Chris Froome to play product development role for Factor

We spoke to Factor about what the four-time Tour de France winner will be doing now he’s on its board of directors, and about new bikes that are on the way

Fri, Sep 03, 2021 09:04
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