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The update includes a 10 week mental training programme alongside the current range of comprehensive virtual training sessions

Sufferfest say with the addition of mental training tools the app now "addresses the needs of the complete athlete: bike, body and mind." 

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If you're not familiar with Sufferfest, the app gives you access to a series of videos, 10 different training plans and can be connected with your HR, power meter and smart trainers for a all-encompassing indoor training experience.

The mental training programme programme uses a series of 20 audio modules and companion exercises to build mental toughness alongside the simple act of riding your bike, and was developed in conjunction with sports psychologists, elite coaches and the world-class athletes. The four habits of the mentally tough, say Sufferfest, are goal setting, strong focus, positive thinking and reviewing/improving performance, and the programme covers all four. There are nine weeks of actual suggested exercises and activities, averaging just 15 minutes at a time with the final week dedicated to finalising preparation, so it appears useful for those looking to meticulously prepare for an event or challenge. 

Other features that have been updated in the app include a redesigned video list for optimal sorting and searching, plus the option to change models and levels during a workout with compatible smart trainers.  the video list to allow searching, sorting and - best of all - really simple downloading of videos. There's also the new 'achievements' feature, which allows you to complete challenges and earn badges strava-style. Before you panic, you can of course upload anything you do on Sufferfest to Strava, Training Peaks, Facebook... the works.

There's no Android version of Sufferfest, but you can download the app via iStore or get the Mac or Windows desktop versions on a week-long free trial basis. A full subscription afterwards is $10 a month. 

After cobbling together a few hundred quid during his student days off the back of a hard winter selling hats (long story), Jack bought his first road bike at the age of 20 and has been hooked ever since.  He joined road.cc in 2017, having previously worked for 220 Triathlon magazine. Jack's preferred events are time trials, sportives, triathlons and pogo sticking (the latter being another long story), and on Sunday afternoons he can often be found on an M5 service station indulging in his favourite post-race meal of 20 chicken nuggets, a sausage roll, caramel shortbread and a large strawberry milkshake.