A couple of months ago, we reported how Red Bull had challenged Strava users across Great Britain to help it rack up more than a million commuting miles between them through its club on the social network for athletes – and now, the energy drink brand has revealed that the target was comfortably beaten.
The Red Bull Million Mile Commute finished with a total of 1,159,724 miles logged on Strava, more than a million of those – 1,135,455 – by cyclists, with runners contributing the remaining 24,269 miles.
Participants are now eligible to enter one of three prize draws, depending on how much they contributed – there’s one for those adding 1 mile, another for people who managed 10 miles, and a third for those who logged 100 miles or more.
The closing date to enter the prize draws is 31 August 2017 and you can find out more details by following this link.
Red Bull has also gathered stories from some of the more than 17,000 commuters who signed up to the initiative – you can read them here.
Born in Scotland, Simon moved to London aged seven and now lives in the Oxfordshire Cotswolds with his miniature schnauzer, Elodie. He fell in love with cycling one Saturday morning in 1994 while living in Italy when Milan-San Remo went past his front door. A daily cycle commuter in London back before riding to work started to boom, he's been news editor at road.cc since 2009. Handily for work, he speaks French and Italian. He doesn't get to ride his Colnago as often as he'd like, and freely admits he's much more adept at cooking than fettling with bikes.