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Branding the banal - brilliant bit of satire

Great parody of the Rapha 'experience'.

I might buy the custom cateye wireless 'made from the finest plastics on earth'.

http://internationale.teamjva.com/

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3 comments

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rafomol | 11 years ago
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It is awesome. I laughed a lot. And I am still a rapha customer...

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mrpt5 | 11 years ago
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Love it

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notfastenough | 11 years ago
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Been posted before, but you're right. I've plenty of Rapha (none bought at full price!) but I still laughed.

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