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sponsorship

Barclays Cycle Hire Scheme wins European sponsorship award

Initiative recognised for positive impact on the community

HTC Highroad faces meltdown as cycling's doping problems deter sponsors

Cycling's most successful team set to disappear as Armstrong and Contador affairs dent sport's image

US Postal spent $32m on Armstrong sponsorship

But rider said to have generated three-times that sum in return

Menchov and Sastre may be back on market as Geox "reconsiders" sponsorship

Italian press reports footwear company's backing was based on team securing ProTeam status

Liberty Seguros ordered to pull plug on cycling sponsorship

Contador's positive test last straw for US parent company

Saxo Bank boss backs Contador and says sponsorship will continue even if he's banned

Danish banker reveals news of Contador signing swayed decision to continue backing

Shutt opens sponsorship door to Squadra Donne

Yorkshire cycling clothing company continues to invest in British cycling teams

Tenth Fireflies Tour ends today

Videos from the first three days of the gruelling eight-day ride

TRAT 2010 – A very long way to go

I went for a 75-mile training ride yesterday – and thanks to the magic of the internet I can show you exactly where I went.

I wasn’t pushing it – I think my average was somewhere between 16 and 17mph – and I felt pretty strong most of the time. But with about 18 miles to go I started getting really tired and had to stop for an emergency banana and Lucozade.