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Armstrong shows off his new road bike and – surprise! – it's not a Trek

Having been associated closely with Trek during his racing career, Lance Armstrong has tweeted that he now has a new Parlee Z-Zero road bike.

Lance said, “Down @mellowjohnnys building up my new @parlee_z1. What a beauty!! Right at 15 lbs.”

Mellow Johnny’s is a bike store in Austin, Texas, owned by Armstrong. The name comes from maillot jaune – French for ‘yellow jersey’.

Mellow Johnny's is a Trek dealership. Whereas usually Trek might not be too pleased with an ex-pro and current dealer showing off a bike other than a Trek, in this case they're probably fairly relaxed about the situation.

The Parlee race bike brand was established by Bob Parlee in Massachusetts about a decade ago.

The Z-Zero is custom-made to order in 16 semi-custom sizes, or in a full-custom geometry. Parlee say that they can tune the ride characteristics to each rider's exact requirements.

Armstrong has gone for a Shimano Dura-Ace 9070 groupset here. Previously, he had a contract with SRAM but the US component brand terminated it last year in the light of revelations about Armstrong’s doping during his race career – you might have heard about that!

Mat has worked for loads of bike magazines over the past 20 years, and been editor of 220 Triathlon and Cycling Plus. He's been road.cc technical editor for seven years, testing bikes, fettling the latest kit, and trying out the most up-to-the-minute clothing. We send him off around the world to get all the news from launches and shows too. He has won his category in Ironman UK 70.3 and finished on the podium in both marathons he has run. Mat is a youthful 45-year-old Cambridge graduate who did a post-grad in magazine journalism, and he is a past winner of the Cycling Media Award for Specialist Online Writer.

74 comments

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Alan hall [15 posts] 2 years ago
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I hope he paid for all that gear!!!

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cowspassage [43 posts] 2 years ago
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He did. He gave Dr Ferrari a fortune. By all accounts.

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j4m1eb [22 posts] 2 years ago
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now is Parlee happy with the exposure or unhappy to have the brand associated with Armstrong??

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notfastenough [3661 posts] 2 years ago
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Wonder what Parlee make of that.

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rswift [13 posts] 2 years ago
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Utter bafflement here about why this rider is even being given the oxygen of publicity?

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arrieredupeleton [574 posts] 2 years ago
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It's a bit overkill for Sportives isn't it? Or is he banned from them as well?

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j4m1eb [22 posts] 2 years ago
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 21

Mind you I've seen a Parlee at a sportive - plus the owner could ride for toffee

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farrell [1950 posts] 2 years ago
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rswift wrote:

Utter bafflement here about why this rider is even being given the oxygen of publicity?

Like it or not, he is the most famous cyclist going.

This is a cycling website.

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Dr. Ko [151 posts] 2 years ago
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Let's see I also had a bike build, will I get the same media impact? Please note that I did never transfer any money into any of Ferrari's accounts - if that matters.  39http://innercitymobility.blogspot.de/2013/05/italia-superbikes.html  4

Yes, I had to pay for the frame and parts.  3

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badback [302 posts] 2 years ago
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Lance who ?

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spasypaddy [22 posts] 2 years ago
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love him or hate him, the guy is still box office

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farrell [1950 posts] 2 years ago
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badback wrote:

Lance who ?

Armstrong, it says it in the headline and everything.

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Super Domestique [1596 posts] 2 years ago
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Nice bike.

Whatever you think of him he still made cycling famous then infamous, but it got back to being famous again!  13

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toonwurzel [7 posts] 2 years ago
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would it not be more beneficial for the sport if journalists simply ignored any of the twatter this cretin continues to dole out in order to maintain the illusion of being a star?

We'll all be better off as soon as his name fails to appear in 'the news'

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dullard [140 posts] 2 years ago
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I suppose now that he's not contractually obliged to ride anything in particular (come to think of it he has no contracts now to be obliged by) he's gone for whatever he wants. Dare say Bob Parlee doesn't overly mind provided the cheating, lying, mother-fixated, psychopathic scumbag paid for it.

j4m1eb - I've ridden my Parlee at a sportive but I'd rather eat toffee (with coffee on the side, natch) than ride for it.  16

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j4m1eb [22 posts] 2 years ago
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dullard wrote:

(with coffee on the side, natch) than ride for it.  16

was that 1,2 or 3 you meant?

http://www.urbandictionary.com/define.php?term=natch

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PaulVWatts [111 posts] 2 years ago
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In reply to farrell: Cycling's most famous cheater perhaps certainly not its most famous cyclist even when his cheating wasn't general knowledge. Maybe road.cc would like to tell us and their sponsors what it thinks its doing by giving this piece of filth publicity?

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dullard [140 posts] 2 years ago
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j4m1eb wrote:
dullard wrote:

(with coffee on the side, natch) than ride for it.  16

was that 1,2 or 3 you meant?

http://www.urbandictionary.com/define.php?term=natch

1 and 2! I hadn't heard of 3's usage, though given it looks like Americanish not sure it's common parlance in England?

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Simon_MacMichael [2442 posts] 2 years ago
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To people who are wondering what Parlee make of Lance riding one of their bikes, who do you think alerted us to it?

 3

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jamesfifield [106 posts] 2 years ago
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Interesting that he is riding Dura Ace. So much for him being a stake holder in SRAM, I guess the Red 22 isn't so great after all...
Also, custom made but still with all those headset spacers? For shame!

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gazzaputt [204 posts] 2 years ago
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mmm sweet ride.

As for what Parlee thinks of him riding their frameset you pay your money and take your goods regardless of who you are.

The guy can still ride a bike if he wants to.

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Dr. Ko [151 posts] 2 years ago
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gazzaputt wrote:

The guy can still ride a bike if he wants to.

But not in many places! I think he is off any sactionated race.

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Celeste08 [38 posts] 2 years ago
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LA has almost 4M twitter followers around the world. One tweet by LA and Parlee have exceeded the level of publicity required to cover the cost of a few bikes. Clever business strategy? I think so.

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farrell [1950 posts] 2 years ago
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PaulVWatts wrote:

In reply to farrell: Cycling's most famous cheater perhaps certainly not its most famous cyclist even when his cheating wasn't general knowledge. Maybe road.cc would like to tell us and their sponsors what it thinks its doing by giving this piece of filth publicity?

Don't be so silly.

When you've unbunched your knickers name me one other cyclist that could possibly be more famous than the worldwide/global phenomenon Lance Armstrong and his brand?

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farrell [1950 posts] 2 years ago
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Celeste08 wrote:

LA has almost 4M twitter followers around the world..

This helps me highlight my point:

Mark Cavendish - 667,964
Alberto Contador - 700,139
Chris Hoy - 499,094
Jens Voight - 116,868
Victoria Pendleton - 241,662
UCI Cycling - 66,618
British Cycling - 36,796

Lance Armstrong - 3,996,347

But go on, hit me with the name of this other cyclist that was or is so famous that it managed to get one of the worlds biggest brands to create a sub brand for cycling based purely on their fame.

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marvo [37 posts] 2 years ago
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Greg Lemond (Trek again).

Do I get a prize?  22

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Roberj4 [214 posts] 2 years ago
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So that will be $16K for the full bike and he'll fit a 20 year old San Marco 'Concor' saddle (the only saddle he uses I believe)to spoil the build. Are they Bontrager Wheels?

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timothy [38 posts] 2 years ago
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does posting on twatter make you a famous cyclist? Does it not prove there are nearly 4m twatters who like a cheat.  31

Eddy Merckx much more famous and a better cyclist and human. factoid that.  1

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snooks [30 posts] 2 years ago
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Just go away and shut up Lance. Nobody wants to hear from you. I doubt Parlee is thrilled with being associated with you in any way.

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PaulVWatts [111 posts] 2 years ago
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farrell wrote:
PaulVWatts wrote:

In reply to farrell: Cycling's most famous cheater perhaps certainly not its most famous cyclist even when his cheating wasn't general knowledge. Maybe road.cc would like to tell us and their sponsors what it thinks its doing by giving this piece of filth publicity?

Don't be so silly.

When you've unbunched your knickers name me one other cyclist that could possibly be more famous than the worldwide/global phenomenon Lance Armstrong and his brand?

Eddy Merckx, Bernard Hinault, Miguel Indurain and Greg Lemond are four for starters.

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