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First pictures released of Rapha Team Sky jersey (+ video)

Wiggo and co model British ProTeam's new kit...

The first pictures have been released of the Rapha kit that Team Sky will be wearing this season, as the North London-based clothing firm takes over from Adidas as official kit supplier for the next four years.

The most obvious change is that the blue stripe, formerly across the chest, now becomes an armband, a signature detail of Rapha kit from its very first jerseys eight years ago.

It's impossible to tell of course whether that white panel on the back, with its signature "thin blue line" is still there. That white panel wasn't just there for aesthetic purposes though - it was chosen in to deflect heat, rather than absorb it as black does.

The union flag design on the cuff of Bradley Wiggins' right sleeve is similar to one that previously appeared on Rapha's Great Britain country jersey - in WIggins' case, it marks him out as a former national champion.

Also pictured are the Norwegian and British national champions' jerseys modelled by their respective holders, Edvald Boasson Hagen and Ian Stannard.

Team Sky and Rapha have also released a short video this morning. More details of the kit and the off-the-bike rangs that goes with it will emerge in the coming days - the kit will go on sale to the public this Friday 4th January through the Rapha website and selected outlets.

Sky's Team Principal Dave Brailsford commented: “Team Sky’s successes over the last three years have been achieved because of a strong and steady vision to find improvement at every level to help our riders win. I see Rapha joining us as another step in that direction. They share our ambition and vision for cycling.”

In an open letter published on the Rapha website this morning, the company's founder and chief executive Simon Mottram said:

I have always been captivated by the sport of road racing; the riders, the races, the landmarks and the stories have fascinated and inspired me in equal measure. From the day Rapha launched in July 2004, we have sought to bring the beauty, suffering and glory of this wonderful sport to more people and to honour it with the finest cycling products and services.

Today, I am proud to mark the start of Rapha’s official partnership with Team Sky, the world's number-one professional racing team. This partnership, bringing us closer to the races, riders and drama at the highest level of our sport, is an incredible opportunity.

I have known Team Sky’s principal, Dave Brailsford, since he first began to establish the team he presides over today. His progressive philosophy and drive within the sport resonated with me then and continues to serve as an inspiration. For Dave and his team to have chosen Rapha as their clothing partner is the best possible endorsement of the quality and performance of our products.

The success and enjoyment we’ve had working with the Rapha Condor and Rapha-FOCUS teams in recent years has set us up for this next step. We remain committed to continuing those relationships, just as we look forward to forging more through this exciting new partnership.

The richness of insights and experience that will come from working with the complete team of riders, directors and staff at Team Sky will help us develop our products to new levels and help create an even greater connection with fans of the sport. Just as we have always done for our customers, we look forward to continuing to improve performance and style, both on and off the bike, for the riders of Team Sky.

It’s going to be an amazing ride.

 

 

Simon joined road.cc as news editor in 2009 and is now the site’s community editor, acting as a link between the team producing the content and our readers. A law and languages graduate, published translator and former retail analyst, he has reported on issues as diverse as cycling-related court cases, anti-doping investigations, the latest developments in the bike industry and the sport’s biggest races. Now back in London full-time after 15 years living in Oxford and Cambridge, he loves cycling along the Thames but misses having his former riding buddy, Elodie the miniature schnauzer, in the basket in front of him.

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37 comments

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Cervelo12 | 11 years ago
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I say well done to Team sky for turning down a heap of cash from Adidas and other international companies and choosing a British band. I also say well done to Rapha also for getting such a contract, i'm sure it will help put British design further on the minds of international cyclists.

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jonesy13 | 11 years ago
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think the Boasson Hagen kit looks the best.

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Simmo72 | 11 years ago
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First impressions not good, maybe it will grow own me.

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cannondalekid | 11 years ago
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I like it. Refreshingly simple.

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alg | 11 years ago
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Oh dear - all that fanfare and this is the best they can do. I didnt expect a bling job but that is dull and unimaginative to say the least. Very dissapointing

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cllr hodgen | 11 years ago
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Dull, bland, boring and no doubt a whopping price tag for that little word 'Rapha' being sported on the collar!! What a load of steaming  31 !!

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Joselito | 11 years ago
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Yeah, much preferred the old one that Michael York used to wear.
http://www.snowcrest.net/fox/loganpics/movie/a6more/dshq_gym.jpg

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