The other Boris endorses Boris bikes

German tennis legend promotes scheme for casual users

by Mark Appleton   November 27, 2010  

Becker3.JPG

Barclays may not be entirely happy about the use of the term Boris bikes as shorthand for their London cycle hire scheme but a new celebrity endorsee is not going to do much to change that situation.

With the Barclays Cycle Hire set to go live for casual users on December 3, Boris Becker has shown his support to the scheme and hopes thousands of visitors and tourists to the capital follow his lead.

The sporting legend, who has a strong connection with London since winning the Wimbledon title in 1985 as a teenager, tried out the Barclays Cycle Hire bikes at The O2 arena, whilst taking time out from his ambassador role at the Barclays ATP World Tour Finals which is being held there this week.

As of December 3 anyone with a Visa or MasterCard credit or debit card will be able to go to their nearest docking station and follow the simple on screen instructions at the terminal to release a bike.

The bikes are available 24 hours a day; seven days a week. Once the user has purchased their access period (for either 24 hours or seven days) the first 30 minutes of any journey will be free of usage charges.

Becker said: “London has many fond memories for me - I still have a home in Wimbledon and enjoy being part of the community. The Mayor’s Barclays Cycle Hire bikes are certainly transforming the city for the better. It’s a great way of getting around and also seeing the sights that are on offer, whilst at the same time it is environmentally friendly and allows people to get active.

“I am sure that many German visitors, and others from across the world, will be using the scheme when it is available to casual users.”

Becoming a Barclays Cycle Hire member still remains the fastest way to access a bike with no queuing at the on street terminals. UK residents can start using the cycle hire scheme as a member for just £4 – the cost of buying the membership key (£3) and their first 24 hour access period (£1).

Currently the scheme has more than 100,000 members who have already made over 1.7 million journeys.

Additional security anti-skimming devices will be fitted to all Barclays Cycle Hire terminals; this additional measure will ensure card readers are not tampered with in any way. The anti-skimming devices use industry leading software, designed to prevent anyone placing a skimming device on a terminal.
 

3 user comments

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Anybody remember years ago when you could get a special tennis racquet holder that would fix to the fork? NO? God, I am getting old then! Sad

posted by prawsk [5 posts]
27th November 2010 - 13:23

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1985! Blimey! I must be getting old too! Bernard Hinault won the Tour de France that year (I had to look it up!), and I also discovered that this was the year clipless pedals first made an appearance in the race. Interesting... on a quiet Saturday afternoon Yawn

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posted by simonmb [360 posts]
27th November 2010 - 15:02

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Yes, all very scary it's worse though when you suddenly realise that 1985, which doesn't seem that long ago to me was quarter of a century ago and the same distance back in time from then was 1960… which was in black and white.

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posted by Tony Farrelly [4112 posts]
27th November 2010 - 16:32

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