Evans opens big Central London store with customer discounts & demo bikes

Central London is now home to the UK's largest branch of Evans, the new store boasting 10,000 sq/ ft of space and showcasing over 250 bikes opened last week, and while it's still fresh and new Evans are offering customers a 10% discount via their website.

The new store in Mortimer St, just around the corner from Broadcasting House and a stone's throw from Regents St and Oxford Circus offers free customer bike parking and caters for all types of cycling from BMX through mountain biking, commuting, triathlon and road.

As you'd expect all the major brands that Evans stock are represented including BMC, Specialized, Trek, Viva, Pinnacle GORE bike wear, Giro, and more.
If you've got a hankering to try out one of the new Gocycle electric folding bikes head down there tomorrow (Thursday) when Gocycle will have their entire test fleet of 20 bikes down to the store for people to try out - they will also be there on Friday too. Teams from the store will also be heading out in to the West End handing out commuter packs sponsored by Mule Bar and Specialized.


Plucked from the obscurity of his London commute back in the mid-Nineties to live in Bath and edit bike mags our man made the jump to the interweb back in 2006 as launch editor of a large cycling website somewhat confusingly named after a piece of navigational equipment. He came up with the idea for road.cc mainly to avoid being told what to do… Oh dear, issues there then. Tony tries to ride his bike every day and if he doesn't he gets grumpy, he likes carbon, but owns steel, and wants titanium. When not on his bike or eating cake Tony spends his time looking for new ways to annoy the road.cc team. He's remarkably good at it.