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TECH NEWS

3T offer glow-in-the-dark components

Illumina finish is available in six different colours

If you want to brighten up your bike 3T have added a glow-in-the-dark option to their Ltd stem, handlebars and seatpost.

We told you a couple of weeks ago that you can now have the lightweight Ergonova Ltd handlebar (€345), Arx Ltd stem (€270) and Ionic-25 Ltd seatpost (€235) in six different custom colours. If you go down that route, you get the components with relatively small accents in the relevant colour.

If you go for the Illumina option, though, most of the component is given the glow-in-the-dark treatment. The components are bright white in daylight but have a luminous glow after dark. You can get orange, light blue, pink, blue, green and yellow Illumina finishes. 

The prices are:
Ergonova Ltd handlebar €345
Arx Ltd stem €270
Ionic-25 Ltd seatpost €235

These are all high-end components and you’re paying an extra €10-20 for the Illumina finish.

“For year-round riding in low light and after nightfall, the 3T Illumina cockpit shows every road user where you’re at,” say 3T.

We imagine that for a lot of people safety is going to be less important than the cool factor.

You can buy online via 3T’s website

Mat has been in cycling media since 1996, on titles including BikeRadar, Total Bike, Total Mountain Bike, What Mountain Bike and Mountain Biking UK, and he has been editor of 220 Triathlon and Cycling Plus. Mat has been road.cc technical editor for over a decade, testing bikes, fettling the latest kit, and trying out the most up-to-the-minute clothing. We send him off around the world to get all the news from launches and shows too. He has won his category in Ironman UK 70.3 and finished on the podium in both marathons he has run. Mat is a Cambridge graduate who did a post-grad in magazine journalism, and he is a winner of the Cycling Media Award for Specialist Online Writer. Now over 50, he's riding road and gravel bikes most days for fun and fitness rather than training for competitions.

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18 comments

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Kingbaby | 9 years ago
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Soul roll makes great glow tape.

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Kingbaby | 9 years ago
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Soul roll makes great glow tape.

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SpeshulEd | 9 years ago
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DeanF316 | 9 years ago
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Were do you start on this one. Pricing, current Wiggle prices are:

3t Arx stem £169.19 weight 118 grams

Deda Zero 100 £35.99 weight 126 grams

Deda Superleggero £72.99 weight 99 grams

Obvisously Dave Arthur would buy the 3t stem as he just agrees with any supplier that gives Road CC free kit to try and is always first to post comment defending rip off pricing.

Secondly which shop is going to stock 3T bars and stems and pricing or for that fact can the import justify the large amount of cash to hold all sizes and colours. You would need at least bars in 40cm, 42cm and 44cm, stem of 10, 12, 13 and 14cm time all 6 colour variations. So that is 40 variations at £300 plus per bar and stem set at retail prices. Good luck to the 3t rep that can sell that to your local bike shop.

Maybe David Arthur might like to give his local bike shop £12,000 of his own money so they can stock these hidious looking over price bars and stems

Avatar
DeanF316 | 9 years ago
0 likes

Were do you start on this one. Pricing, current Wiggle prices are:

3t Arx stem £169.19 weight 118 grams

Deda Zero 100 £35.99 weight 126 grams

Deda Superleggero £72.99 weight 99 grams

Obvisously Dave Arthur would buy the 3t stem as he just agrees with any supplier that gives Road CC free kit to try and is always first to post comment defending rip off pricing.

Secondly which shop is going to stock 3T bars and stems and pricing or for that fact can the import justify the large amount of cash to hold all sizes and colours. You would need at least bars in 40cm, 42cm and 44cm, stem of 10, 12, 13 and 14cm time all 6 colour variations. So that is 40 variations at £300 plus per bar and stem set at retail prices. Good luck to the 3t rep that can sell that to your local bike shop.

Maybe David Arthur might like to give his local bike shop £12,000 of his own money so they can stock these hidious looking over price bars and stems

Avatar
fukawitribe replied to DeanF316 | 9 years ago
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DeanF316 wrote:

Obvisously Dave Arthur would buy the 3t stem as he just agrees with any supplier that gives Road CC free kit to try and is always first to post comment defending rip off pricing.

....

Maybe David Arthur might like to give his local bike shop £12,000 of his own money so they can stock these hidious looking over price bars and stems

David appeared to be saying that although you could spend a shit-load on top-of-the-line stuff - could, not should - the more bottom-of-the-line stuff is cracking stuff compared to what it used to be. He didn't appear to be endorsing this stuff, closer to the opposite. He certainly didn't defend the rip-off pricing, merely pointed out that stupidly expensive stuff doesn't stop there being lots of really good stuff at the bargain basement end.

Which begs the question - what the fuck are you on about ?

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Ush replied to DeanF316 | 9 years ago
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DeanF316 wrote:

Secondly which shop is going to stock 3T bars and stems and pricing or for that fact

Relax.

The article links to 3T's website for purchasing.

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bobinski | 9 years ago
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I don't want glow in the dark bar tape but i would like comfortable bar tape ideally in loads of different colours which is also reflective. I have a Rapha backpack that has reflective sides and bottom made from what appear to be little beads. Its pretty effective. Oooohhh, RAPHA REFLECTIVE BAR TAPE!

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Shamblesuk | 9 years ago
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Why not just make glow in the dark bar tape?

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pants replied to Shamblesuk | 9 years ago
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Shamblesuk wrote:

Why not just make glow in the dark bar tape?

http://www.ebay.co.uk/itm/like/121478689337?limghlpsr=true&hlpv=2&ops=tr...

save yourself 286 pounds.

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Kingbaby replied to Shamblesuk | 9 years ago
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Works great.

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Scoob_84 | 9 years ago
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Forget the glow in your garage coating for a minute, who buys components at those prices?

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Jimmy Ray Will replied to Scoob_84 | 9 years ago
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Scoob_84 wrote:

Forget the glow in your garage coating for a minute, who buys components at those prices?

Unfortunately enough people for 3T and their peers to produce parts at this price point. What angers me about this, is that this ultra premium price point over time will bump the market entry point up, making the sport more expensive for all.

Rant over....

Not sure what I think about the glow in the dark stuff... not being funny, the bike I ride in the dark is generally not the bike I put the best components on.

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David Arthur @d... replied to Jimmy Ray Will | 9 years ago
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Jimmy Ray Will wrote:
Scoob_84 wrote:

Forget the glow in your garage coating for a minute, who buys components at those prices?

Unfortunately enough people for 3T and their peers to produce parts at this price point. What angers me about this, is that this ultra premium price point over time will bump the market entry point up, making the sport more expensive for all.

Rant over....

Well, no, that isn't the case. Yes, it's possible to spend a serious shedload of cash on the top-end products, but at the other end of the price spectrum the quality of kit is amazing compared to even just 10 years ago

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truffy replied to Jimmy Ray Will | 9 years ago
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Jimmy Ray Will wrote:

Unfortunately enough people for 3T and their peers to produce parts at this price point. What angers me about this, is that this ultra premium price point over time will bump the market entry point up, making the sport more expensive for all.

There's room in the market for all manner of technologies/marketing claptrap at a wide range of prices. If anything, the price of good kit has fallen over the years. And what is introduced at the top end one year, eventually trickles down. A lot of the comments here on prices just sound like sour grapes to me.

And, no, I don't desire a bloody glow-in-the-dark cockpit.

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newtonuk | 9 years ago
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Won't most of the glow-in-the-dark finish be covered by bar tape?

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TeamExtreme | 9 years ago
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Seriously?!

If I'm going to spend £300 on a set of handlebars, I'd prefer them not to look incredibly tacky.

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LarryDavidJr replied to TeamExtreme | 9 years ago
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TeamExtreme wrote:

Seriously?!

If I'm going to spend £300 on a set of handlebars, I'd prefer them not to look incredibly tacky.

If I'm going to spend £300 on a set of handlebars, I'd prefer someone to slap some sense in to me.

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