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Kimberley Walsh out of Girls Aloud teams up with Alistair Griffin for official song

We know you've all been waiting for this ever since we trailed it last month - the full video for The Road, the official anthem of the Grand Départ of the 2014 Tour de France. It features two of Yorkshire's finest, singer-songwriter Alistair Griffin and Kimberley Walsh from Girls Aloud.

There's the odd bike in the video - as well as perhaps the most iconic British car of all time, a silver Aston Martin DB5 as featured in the James Bond film Goldfinger - but mainly it's about Walsh and Griffin looking moody, to match the Yorkshire scenery.

Apart from a woman on a Pashleyesque bicycle - or perhaps an actual Pashley, the shots are so fleeting it's difficult to tell - and a rather ragtag peloton flashing by towards the end, it's unclear what the song has to do with cycling at all, let alone the Tour de France Grand Départ.

So, harking back to the Juke Box Jury days, what do you reckon? Hit, miss or maybe?

By the way, if you want a song and video to promote a bike race, we reckon this one from the 2011 Giro Donne by Milan-based Bastian Contrari featuirng Irene Viboras is hard to beat, if only for its sheer exuberance - and of course, the fact it features actual cyclists and bike racing. It's in Italian, but we think the spirit shines through.

Born in Scotland, Simon moved to London aged seven and now lives in the Oxfordshire Cotswolds with his miniature schnauzer, Elodie. He fell in love with cycling one Saturday morning in 1994 while living in Italy when Milan-San Remo went past his front door. A daily cycle commuter in London back before riding to work started to boom, he's been news editor at road.cc since 2009. Handily for work, he speaks French and Italian. He doesn't get to ride his Colnago as often as he'd like, and freely admits he's much more adept at cooking than fettling with bikes.

13 comments

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zzgavin [193 posts] 2 years ago
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teams up with ? - front page stand first is a bit truncated

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joemmo [1164 posts] 2 years ago
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If I'm honest, that's not as awful as I was expecting. It's pretty inoffensive radio 2 fodder and suitably anthemic to accompany some sweeping helicopter shots of the moors at the end of a highlights programme. Video looks like a Marks and Spencer's advert. Likely to be swiftly forgotten I suspect.

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rliu [66 posts] 2 years ago
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joemmo wrote:

If I'm honest, that's not as awful as I was expecting. It's pretty inoffensive radio 2 fodder and suitably anthemic to accompany some sweeping helicopter shots of the moors at the end of a highlights programme. Video looks like a Marks and Spencer's advert. Likely to be swiftly forgotten I suspect.

Every component part you mention there add up to an awful whole. I'd be happier if they just played Kraftwerk's Tour de France album on a loop for all future races.

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Yorkshie Whippet [563 posts] 2 years ago
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What a pile of ****! Ok started off good, an Aston Martin on a moor didn't even get the pleasure of the engine being revved. So what has the song got to do about the greatest show on earth? No mills whippets or even puddings. No yellow, green or polka. The moor could be anywhere as it was nondescript. The song isn't even memorable!

Ne ho Ancona!

Oh well back to looking forward to some weekend warriors riding a strava segment against le tour route and arguing against the Gendarme.

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Sswindells [70 posts] 2 years ago
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Rubbish. Be surprised if it charts for any other reason than buying it for the novelty factor. They'd have been better using the promotional footage for the video.

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Colin Peyresourde [1780 posts] 2 years ago
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I hate this sort of music, but for some reason like this. I imagine Snow Patrol fans will whip themselves in a frenzy as to how bland and melodic it is.

I hate Snow Patrol.

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fatbeggaronabike [846 posts] 2 years ago
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I take it that the woman on the bike is dressed like a St. Trinians schoolgirl in some sort of homage to Jimmy Saville.

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HLaB [77 posts] 2 years ago
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I quite liked the song but in no way would I associate with the TdF  7

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AlexStriplight [75 posts] 2 years ago
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Dreadful. Alex Marco's Le Bicycle should be the theme tune to all grand departs from now on...

http://youtu.be/-q79qfBcRYs

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joemmo [1164 posts] 2 years ago
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Yorkshie Whippet wrote:

The moor could be anywhere as it was nondescript.

I think it was filmed on a green screen stage at Shepperton Studios, just so the film crew and 'talent' didn't have to travel too far from London.

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levermonkey [685 posts] 2 years ago
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There were better songs eliminated at the semi-final stages of Eurovision. At least during Eurovision I was suitably medicated; I've just listened to that sober and now I need a drink!

Talk about music to slash your wrists by. Is this really the best this country has to offer?

The whole point of a sports car is noise, speed, excitement, danger and drama. A sports car stationary has no point.

The scenery was as flat, boring and as vapid as the song and the singers. Yorkshire has some of the greatest natural and manmade landscapes in the world. Cambridgeshire and Essex have beauty of their own. London has iconic buildings known throughout the world. We get flat, undistinguished, anymoor, anywhere without anything to identify it. It really could have been filmed anywhere.

As to the lyrics of the song, could someone please explain the connection between the words and the TdF.

"Ne Ho Ancora" - Haven't got a clue as to what the lyrics meant, and do you know something, I don't care. Brilliant, up beat, fast paced with a fun video featuring the competitors and the event. What more could you ask for?

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aslongasicycle [385 posts] 2 years ago
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Video for Tour de France in Yorkshire. Of two twits who look like they both really need a poo, SAT IN A VINTAGE CAR.

Makes sense.

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banzicyclist2 [299 posts] 2 years ago
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Where was all the wonderful Yorkshire scenery? The tune was ok but the video was crap.

It's for a cycle race not a fashion shoot, should have shown some footage of real cyclists giving it the beans flying through the Yorkshire dales, not somewhere that looks like the arse end of America, what the F**** has that got to do with cycling in the UK, or the TDF for that matter?

I could rant on a lot longer.....  14