New US brand Wraith Fabrication launches with steel road and cyclocross frames

US handbuilt steel road and cyclocross frames from Columbus, Ohio

by David Arthur   May 21, 2014  

Wraith Fabrications are a new company hailing from Columbus, Ohio offering handbuilt steel road and cyclocross frames at production frame costs. Founder Adam Eldridge has been building fully custom frames under the Stanridge name for the last five years, some of his frames have been ridden to success in events like the Red Hook Crit, a popular fixed wheel criterium.

Where Wraith Fabrication differs from his previous work is in his aim to offer US handbuilt frames at production frame costs, with stock sizes, free fittings, shorter waiting times and free shipping (though that last one probably doesn’t apply outside of the US). They also aim to undercut the price of “every other made in the USA bespoke production frame made from comparable steel.”

“Our machines are made here in the USA by hand,” says Adam Eldridge, “we’re celebrating the brotherhood. It’s about the ride. It's about getting more folks on a crazy nice frame. We want to see where you ride. We want to hear about your adventures. It’s an honest, sincere desire to fit folks on the best bikes possible. No over design, just simple items made from the best materials available.”

At launch are two frames, the Hustle road bike and Paycheck cyclocross frame. Both are constructed from Columbus tubesets, the Hustle uses Life tubing with Life S-bend stays, while the Paycheck uses the same main triangle but with Zona S-bend stays. Both make use of the new Columbus FEL 1.5 in tapered fork. There aren't any photos of the Paycheck at the moment though, just the Hustle road bike you can see on this page.

The Hustle costs $1,090 and uses a 27.2mm seatpost and has clearance for up to 25mm tyres. It uses a regular threaded external bottom bracket and tapered 1.125in - 1.5in head tube. It’s available in three sizes, 52, 55 and 57cm.

The Paycheck boosts tyre clearance up to 35mm with cantilever brakes, 27.2mm seatpost and threaded bottom bracket. Both frames will share the same paint job and graphics. The Paycheck also costs $1,090 and is available in three sizes.

Check them out at http://wraithfabrication.com

11 user comments

Oldest firstNewest firstBest rated

And I thought Americans were tall.

Ride your own ride

posted by CanAmSteve [169 posts]
21st May 2014 - 10:06

11 Likes

Very, very nice. Another contender on the imaginary "I'm going to buy a steel bike" wishlist. Love the flat grey and black paint. That headtube is lovely too.

Twitter: @velosam

SamShaw's picture

posted by SamShaw [281 posts]
21st May 2014 - 11:05

13 Likes

My word that is a pretty bike.

Dapper Giles's picture

posted by Dapper Giles [56 posts]
21st May 2014 - 11:25

16 Likes

I already don't trust those welds. A friend had a Stanridge head tube sheer off about 150m into the bike's first CX race. He shattered his collarbone.

pedalpowerDC's picture

posted by pedalpowerDC [249 posts]
21st May 2014 - 12:44

13 Likes

Is it just me or does it remind anyone else of the Cinelli XCR?

Dapper Giles's picture

posted by Dapper Giles [56 posts]
21st May 2014 - 13:05

18 Likes

This is a gorgeous looking frame, but once again, no weight provided. Geometry seems nice and racy, so would be a shame if it weighed a tonne

posted by s_lim [131 posts]
21st May 2014 - 20:51

10 Likes

Masterclass in marketing a brand, 10/10.

posted by belgravedave [223 posts]
22nd May 2014 - 2:27

9 Likes

Quote:
The Hustle .... has clearance for up to 25mm tyres.

Seriously ? Isn't that a little limiting ?

fukawitribe's picture

posted by fukawitribe [538 posts]
22nd May 2014 - 8:02

6 Likes

fukawitribe wrote:
Quote:
The Hustle .... has clearance for up to 25mm tyres.

Seriously ? Isn't that a little limiting ?

Thanks for noticing. As with many measurements in the industry there is no congruence between labels and actual casing measurements between brands. We're managing expectations and being careful in our statements.

posted by Adam Eldridge [3 posts]
22nd May 2014 - 12:32

5 Likes

s_lim wrote:
This is a gorgeous looking frame, but once again, no weight provided. Geometry seems nice and racy, so would be a shame if it weighed a tonne

Good morning. Thanks for the warm compliment. A size Medium comes in at 1.54kg.

Best, Adam

posted by Adam Eldridge [3 posts]
22nd May 2014 - 12:34

6 Likes

CanAmSteve wrote:
And I thought Americans were tall.

Smile We're being very careful with sizing as we're a bit worried about leaving frames on the shipping dock. Today we introduced the next wave of frames with a few minor tweaks to the sizing.

Thank You.

posted by Adam Eldridge [3 posts]
22nd May 2014 - 12:36

8 Likes