Today sees the launch of the 2014 Madison Genesis team at the Ice Bike trade show in Milton Keynes - and you can watch it all here live on road.cc from 1230.
Hosted by ex-pro turned commentator Matt Stephens - we can't be alone in hoping that his Flemish doppelgänger Kenny Van Vlaminck makes an appearance - the team will be showing off its new kit as well as the latest Genesis Volare team bike.
After presenting the preliminary 2014 racing calendar, the squad will head to Mallorca for its pre-season training camp.
Watch the presentation here:
Born in Scotland, Simon moved to London aged seven and now lives in the Oxfordshire Cotswolds with his miniature schnauzer, Elodie. He fell in love with cycling one Saturday morning in 1994 while living in Italy when Milan-San Remo went past his front door. A daily cycle commuter in London back before riding to work started to boom, he's been news editor at road.cc since 2009. Handily for work, he speaks French and Italian. He doesn't get to ride his Colnago as often as he'd like, and freely admits he's much more adept at cooking than fettling with bikes.