David Millar celebrates final season with custom Fizik shoes for charity

David Millar marks final season with custom Fizik shoes in aid of Small Step Project charity

by David Arthur   February 18, 2014  

David Millar will mark his 18th and final season as a professional cyclist by teaming up with the Small Steps Project charity, which aims to help underprivileged children and adults who survive by scouring rubbish dumps, and Fizik, to produce a unique shoe design for every race he competes in this season. They’ll all be auctioned off at the end of the year.

The project, dubbed  ‘An Eloquence Of Movement', is a partnership between Fizik, Millar and members of his racing club Velo Club Rocacorba. “I asked fi’zi:k if it would be possible to design and make a different shoe for every race of my final season,” Millar says. “We could auction them off at the end of the year… And like that we created our mad plan.”

Each shoe design, hand made in Italy, is specific to the race and its region to “tell the emotional story of David’s involvement at this race – in 2014 and over the past two decades.” Millar has completed his first race of the season, the Challenge Majorca earlier this month , and wore the shoes pictured in this article.

The other shoe designs will be revealed throughout the season and all the shoes in the series will be sold at an auction in aid of the Small Steps Project at a special end-of-season event. You can keep track of the project at the special website, www.fizik.it/an_eloquence_of_movement/

Small Steps Project is a humanitarian organisation supporting children who survive by scavenging on the world’s rubbish dumps. The UK-registered charity is dedicated to helping children around the world – and their families – who live on landfill sites and other rubbish dumps. It raises awareness of the unacceptable hardships these people face, and provides practical aid and programs to help them break out of their plight, into education and employment

9 user comments

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A bit like LA's artist designed bikes for the 2009 TdF then, but shoes.

posted by thatkidduffy [4 posts]
18th February 2014 - 16:33

15 Likes

Great idea Applause Applause

posted by lookmanohands [101 posts]
18th February 2014 - 16:57

6 Likes

Am I supposed to see a Kona CX head tube instead of a shoe?

Last night I would have considered trading a very loud baby for a really nice bike.

posted by notfastenough [3198 posts]
18th February 2014 - 17:04

9 Likes

I don't want a pair of worn shoes. I want a pair that fit me and I can use.... Big Grin

Gkam84's picture

posted by Gkam84 [8859 posts]
18th February 2014 - 17:14

10 Likes

Gkam84 wrote:
I don't want a pair of worn shoes. I want a pair that fit me and I can use.... Big Grin

You can buy a pair of regular Fizik shoes y'know that fit you and you can use

David Arthur's picture

posted by David Arthur [1552 posts]
18th February 2014 - 19:35

8 Likes

Indeed I could, but not in that fancy colour scheme Wink

Gkam84's picture

posted by Gkam84 [8859 posts]
18th February 2014 - 20:07

9 Likes

Don't bid for them then.

Racer 074 for the 2014 Transcontinental Race; 2,000 miles from London to Istanbul.

http://themartincox.co.uk/2014/03/racer-074-transcontinental-race-2014/

posted by themartincox [350 posts]
18th February 2014 - 21:59

14 Likes

They are very....colourful! He'll be easy to spot in the peloton.

http://matmitchellcycling.wordpress.com
The usual new 4th Cat blog with some stuff about Pros too.

mtm_01's picture

posted by mtm_01 [90 posts]
19th February 2014 - 9:34

6 Likes

Love David Miller love Miro whats not to like. Cool

posted by Chris Deacon [126 posts]
19th February 2014 - 9:36

5 Likes