Survey on the UK Retail Cycling Industry

by cameronkjack   September 24, 2013  

I am currently in the process of doing my MBA dissertation at Imperial College London where I am focusing on the changing landscape of cycling retail industry. In particular I will be focusing on independent cycling retailers and getting a better understanding of what cycling retail in the UK look like in 10 years time.

One important part of my report will be based on consumer insight which in part will come via this survey.

I would really appreciate if people reading this could take 10 min (max) to fill in the survey below.

I will be posting the full report once compete.

Thanks in advance


5 user comments

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Done Cool

Gkam84's picture

posted by Gkam84 [9308 posts]
24th September 2013 - 17:40

1 Like

Done. I used to work at IC BTW.

posted by Super Domestique [1686 posts]
24th September 2013 - 17:47

1 Like

Given the number of cyclists (and users of this site) who are 40-something, you might want to add that age group as one of the options... if not, we might be tempted to go 10 years' younger into the 30-40 age bracket; I know I would Wink

But that would seriously skew your results Nerd

Simon_MacMichael's picture

posted by Simon_MacMichael [9308 posts]
24th September 2013 - 17:59

1 Like

Thanks for filling it in guys; I also appreciate the feedback. Unfortunately I need to use the age brackets provided in order to incorporate with another data source.


posted by cameronkjack [3 posts]
24th September 2013 - 18:30



only comment would be - i have shopped at Evans, but online, so i ticked "online eg wiggle" rather than "chain store eg evans". Hope that's ok.

And i didn't know Halford's wasn't a chain store; by "non-independent", do you mean they are a franchise?

PJ McNally's picture

posted by PJ McNally [596 posts]
25th September 2013 - 8:42

1 Like