Just tried out a lovely Giant today that had SRAM Apex. Being used to 105s the SRAM hoods felt a little small and the brake lever wasn't as long as the Shimano. I found that annoying but is it really an issue? Any experience to share?
i've used apex extensively and i like it. in my experience you need to take a bit better care of the cables than shimano groupsets as it gets sticky a bit more easily. never had any problems with comfort on the hoods and i have pretty big hands
the chainrings don't last as long as shimano ones, in my experience
I upped my cables to Jagwire Racers. My SRAM Rival broset is king in my book