Cannondale Bib Shorts

by Colin Peyresourde   July 1, 2013  

Anyone know why Sagan has 'Bull' on his bib shorts? I notice his team mate had 'Snake' on his. I presume this maybe a reference to their saddle choices and in respect of Fi'sik range of saddles, or am I wrong?

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Yes, this is some smart marketing from Fizik. Each rider's kit is labeled with the saddle type that they ride. Wink

posted by synthsis [6 posts]
1st July 2013 - 15:14

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It's to promote their Spine Concept for choosing saddles, based on spine flexibility - have a look at this article Mat did from the Tour which explains it

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posted by David Arthur [1422 posts]
1st July 2013 - 15:15

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Thanks guys. I saw the article a little after I posted. At first I thought they'd all given themselves Tour nicknames.

posted by Colin Peyresourde [1089 posts]
2nd July 2013 - 8:46

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