Your local bike shop is a small business so this post could be titled "Support Your Local Small Business". Here's why.
I buy a bicycle tire for fifty dollars from Earl's Bicycle and Tattoo Emporium. Earl take's that fifty dollars and buys pizza and beer from Mike's Pizzeria. Mike take the fifty bucks and has his laundry done at Joe's Suds n Duds. Joe's wife Mary takes her poodle to me to be groomed for, that's right, fifty bucks. I got my fifty bucks back in return for my service. The money never left town.
Not everything for cycling is available on line. Let's say you want to buy a new bicycle helmet. You have three options. Buy it at the big box store ,online, or at the bike shop. The helmet design and price will vary between these three options but only the bike shop is going to fit you for your new helmet. Service after the sale is only available at the bike shop. To this day when they see me wearing my helmet they want to adjust it for me. Service after the sale is worth every penny. I recently purchased a new bike. The rear tire literally came apart at the bead with less than fifty miles on it. Not only did my local bike shop hand me a brand new tire, they contacted the manufacturers rep. and got me a new set of tires FREE. I'm not sure how an internet store would have handled this. The bike I bought was available for twenty five dollars less online. I would have had to assemble it and deal with any problems myself. The bike shop not only assembled the bike but included free maintenance for as long as they are in business. No worries though, the local bike shop will assemble the bike you bought online for you, for a fee, and if you bought the big box store bike they'll repair it for you. Sometimes the repairs needed on the big box store bike cost more then the bike itself. That's called a throw away bike. In contrast,the manufacturer of the bike I bought from the local bike shop has a life time guarantee on the frame. They will fit you for your new bike and make sure it's as comfortable to ride as possible. All the shops around here hold "How To" clinics and sponsor local charity rides for cancer and MS, to name a few. They also employee your friends and neighbors.
Not everything for cycling is available at the local bike shop. On my site you will see a button on the right side that says Road ID. Road ID is a bracelet I wear that has vital information about me in the event I need assistance. Mine has my name, year of birth, blood type and two contact phone numbers. Wearing the Road ID bracelet also allows me to leave my wallet at home, one less thing to carry or loose. Road ID contributes ten percent of every sale to various charities including one of my favorite, The Wounded Warriors Project. If you go through my site to purchase a Road ID product they will pay me ten percent. One hundred percent of any money I receive from Road ID will be donated to The Wounded Warrior Project. It's the least I could do for them. Thanks for reading this and as always I look forward to your comments.