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By now, you ALL know my distain for the brand of Rapha.

Well it seems that I may not be on my own for very long. I got an email a couple of days with some unofficial news about a new Rapha jersey, from a "mate" who loves to wind me up.

Anyway, I thought he was just taking the piss. He was telling me about this special edition Pantani jersey...

I thought to myself, they wouldn't dare....BUT, oh yes they would.

Not only would they dare to use Pantani as a cash cow with a jersey, they have also helped make a film about him "The accidental death of a cyclist"

http://youtu.be/xfN3uxk-vRs

Quote:

April will see the official release of The Accidental Death of a Cyclist, a feature-length documentary telling the story of Pantani's dramatic rise and fall. Rapha will be commemorating the life and career of Il Pirata with a special edition Jersey due to be released in April.

This has got me REELING....What are they playing at? He died before Rapha was even around. They had nothing to do with him in his cyclist career....

Rapha are just cashing in on his life, our memories of him and his legacy.

I will stop now, because I will get into some unfriendly language. I know alot of you like/love Rapha, I'd love to know what you think of this disgusting move?

67 comments

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abudhabiChris [692 posts] 2 years ago
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It isn't made by Rapha - as far as I can tell they have nothing to do with it, other than sharing the trailer. It's produced by a company which specialises in sports documentaries, and based on the Matt Rendell book. I'm not a great fan of Pantani but I am looking forward to seeing it.

Why single out Rapha ? What are they doing that all the others aren't - the magazines, websites, book-publishers etc. All those articles about him this week are to boost traffic and sell advertising - is that not cashing in ? Have you had a go at them as well ?

As for Rapha they have a tradition (I suppose you would argue that term but whatever you like to call it...) of doing jerseys related to certain people. I have one dedicated to Jan Ullrich - externally it's just a white jersey with German national colours on one sleeve, but inside the rear pocket has a little homage to Der Kaiser. I would guess the Pantani one will be similar.

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Gkam84 [9080 posts] 2 years ago
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It was my understanding it was made in conjunction with Rapha Films?

But then looking back through Road.cc, I may have been a little hasty...

http://road.cc/content/news/62421-documentary-marco-pantanis-life-and-de...

Still don't like them bring out a jersey

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Nick T [913 posts] 2 years ago
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I dunno really, a sports clothing brand releasing a commemorative item to celebrate the life of one of its heroes on the anniversary of his untimely death isn't all that unusual. Don't think I'd buy it, but it happening doesn't upset me either and knowing Rapha I'm sure they'll make some token donation to whatever foundation was set up by the Pantani estate.

Plenty of people walk around wearing Che Guevara t shirts even though they'd struggle to point out Cuba on a map, this is more or less in the same league of me not giving a crap in all honesty.

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ajmarshal1 [411 posts] 2 years ago
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Park your outrage bus Gkam, it's Rapha celebrating one of their heroes. I see no problem with it. Many, many other manufacturers have done the same with a variety of iconic riders. If you don't like Rapha, ignore it. I really can't understand how a brand can make anyone angry just because of it's demographic and pricing.

It's a celebration of the sport, cool your jets.

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Nick T [913 posts] 2 years ago
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Do these provoke the same ire?

http://www.prendas.co.uk/details.asp?ID=3536

Judging by the first comment on the the link you posted you were quite looking forward to this film before you thought Rapha were involved  3

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Leviathan [1867 posts] 2 years ago
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I don't think outrage is appropriate, not because this company isn't exploiting Pantani's name; they are. The fact is Panatoni didn't live long enough to see his name as thoroughly trashed as some of his contemporaries. He sits right between Riis, Ullrich and Armstrong, there is little doubt he was doping. Natural Justice says that because he cannot defend himself he gets a pass, but the name Panini is not the Holy of Holies and doesn't need protecting from a little bit of capitalism.

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AWPeleton [3267 posts] 2 years ago
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I, like Gkam, dont particularly like Rapha, over priced etc etc but thats not what i'm on about.

Pantani was a hero of mine and i hope the people who have made this have done a good job on what was a very complicated and intricate life and not just to make a quick buck out of the name and anniversary.

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crazy-legs [724 posts] 2 years ago
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I still don't get the astonishing double standards that some people have over the issues of doping. The different reactions to Armstrong, Pantani, Riis, Landis, Millar, Virenque...

How one person can be a flawed hero and one seems to have a special place in hell reserved for him. How some can be ignored or forgotten, others become famous (or infamous).

The overreaction to Rapha is highly entertaining too.  1

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Nick T [913 posts] 2 years ago
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Because some (Pantani) you can forgive in the way you would forgive a child that gets mixed up in trouble.

Others (Virenque) can never be forgiven for appearing to be a horrible, fox eared twunt of a child who courts trouble.

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mrmo [2064 posts] 2 years ago
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crazy-legs wrote:

How one person can be a flawed hero and one seems to have a special place in hell reserved for him. How some can be ignored or forgotten, others become famous (or infamous).

IMO, part of it is how they handle the admission of doping, do they deny to the end, hold their hands up but say they made me do it, or do they try and do something to stop others making the same mistake.

Pantani and what would have happened, we will never know.

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Colin Peyresourde [1675 posts] 2 years ago
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Pantani basically confirmed that the drug testing was inadequate to me. The nonsensical rides of Virenque puzzled me until the Festina affair and then you have this lunatic dancing up the mountains like he was filmed with helium.

There's a part of me that was spell bound and fascinated at it as a feat, but in the same way that I was spell bound by Lola Ferrari's monumental tits. It was amazing to see, but also appalling because of the artifice. It wasn't real.

For a long time I didn't really understand how he was caught and Armstrong wasn't. I was disappointed that he was unable to upset Armstrong's domination when he did come back. That actually helped to kill cycling for me a little bit.

I think it a bit sad that Rapha is commemorating him. I see him as a tragic character, but not one worthy of hero worship. From all accounts he was a deeply flawed character and a victim of his time. Pity him.

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mtm_01 [195 posts] 2 years ago
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mrmo wrote:
crazy-legs wrote:

How one person can be a flawed hero and one seems to have a special place in hell reserved for him. How some can be ignored or forgotten, others become famous (or infamous).

IMO, part of it is how they handle the admission of doping, do they deny to the end, hold their hands up but say they made me do it, or do they try and do something to stop others making the same mistake.

Pantani and what would have happened, we will never know.

This is largely how I respond to dopers - Di Luca is a joke for being unrepentant, Millar is reached redemption for his actions since. Millar's probably the only one to go from doper to revered again, the only others I can think to do some good are Hamilton and Landis but they're motivated out of a sense of self-centeredness ('Why is it just me getting popped for this?').

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mtm_01 [195 posts] 2 years ago
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mrmo wrote:
crazy-legs wrote:

How one person can be a flawed hero and one seems to have a special place in hell reserved for him. How some can be ignored or forgotten, others become famous (or infamous).

IMO, part of it is how they handle the admission of doping, do they deny to the end, hold their hands up but say they made me do it, or do they try and do something to stop others making the same mistake.

Pantani and what would have happened, we will never know.

This is largely how I respond to dopers - Di Luca is a joke for being unrepentant, Millar is reached redemption for his actions since. Millar's probably the only one to go from doper to revered again, the only others I can think to do some good are Hamilton and Landis but they're motivated out of a sense of self-centeredness ('Why is it just me getting popped for this?').

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Colin Peyresourde [1675 posts] 2 years ago
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mtm_01 wrote:
mrmo wrote:
crazy-legs wrote:

How one person can be a flawed hero and one seems to have a special place in hell reserved for him. How some can be ignored or forgotten, others become famous (or infamous).

IMO, part of it is how they handle the admission of doping, do they deny to the end, hold their hands up but say they made me do it, or do they try and do something to stop others making the same mistake.

Pantani and what would have happened, we will never know.

This is largely how I respond to dopers - Di Luca is a joke for being unrepentant, Millar is reached redemption for his actions since. Millar's probably the only one to go from doper to revered again, the only others I can think to do some good are Hamilton and Landis but they're motivated out of a sense of self-centeredness ('Why is it just me getting popped for this?').

I like Miller too. It's a nice story for someone whose sister does cycling PR. I'm being a bit cynical but the cover story of reformed doper has allowed him to avoid greater scrutiny and suspicion. But given that he's not a regular winner he at leasts knows better than to shine the spotlight on his achievements.

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Leviathan [1867 posts] 2 years ago
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mtm_01 wrote:

Millar is reached redemption for his actions since.

I am very skeptical of Millar's 'I took drugs and it made me sad. I am very sorry, please buy my book,' bit. He still has an asterix beside his name.

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mtm_01 [195 posts] 2 years ago
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bikeboy76 wrote:
mtm_01 wrote:

Millar is reached redemption for his actions since.

I am very skeptical of Millar's 'I took drugs and it made me sad. I am very sorry, please buy my book,' bit. He still has an asterix beside his name.

It's the forming of Garmin with Vaughters that's done a lot to convince me he's fine since the ban - pretty much everyone major on that team the last few years has been a doper (obviously there are exceptions) but it seems to be a home for the former dopers to be happy and be clean. Has anyone on Garmin been popped for doping recently for example (I bet I've missed someone obvious...)?
Could argue a fair few of the other teams like say Astana/RadioShack at the time Garmin started were not necessarily anti-doping.

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700c [851 posts] 2 years ago
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Yeah the Prendas stuff would be more controversial on the face of it than Rapha -take the giro d'italia Magni Jersey, for example.. Yet I still own and wear it as it's a quality garment that looks nice!

Agreed that Rapha are annoying though - it's a bit irrational and probably to do with their success and particular following rather than anything they've ever done to me!

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S13SFC [133 posts] 2 years ago
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If you are getting outraged by Rapha then you really need to take a long hard look at your priorities in life.

To me Pantani is a drug cheat and celebrating anything about him is akin to saying Saville was an OK DJ despite his decades of abuse.

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themartincox [488 posts] 2 years ago
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I guess when you run your own cycling attire company which is super-successful regardless of the pricing/branding strategy then you will be able to make a jersey in reverence of one your heroes.

Simon Mottram is happy to call Pantani a hero of his, he owns Rapha, therefore he gets to do what he wants.

My guess is that it will be elegant and understatedly classy, and will sell like cakes that are hot!

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Cyclist [295 posts] 2 years ago
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I love Rapha kit. Quality stuff, my opinion, just like you don't like it, I doubt you don't have a real argument too why you don't? Just like I don't like endura kit, I have no real reason I just don't. I have a number of Rapha items and they wear well wash well and are extremely comfortable and will last for a good time.

I started to watch the youtube clip but turned it off as soon as the header flew on saying...
'Natural talent'
That has gripped me more... Hero worshiping a confirmed PED and coke user hmmm what an idol, do people worship him, because he died early.... Of drug use. He is worse than armstrong IMHO, but as he was an Italian with flair?? If your an American it's called arrogance and bullying! I don't support Armstrong in anyway, but it is looking like one rule for one and one for another, Pantani was a drugs cheat and coke head we new it then we know it now, let's not brush over it when others are being vilified over it and the sport is trying to give us clean new icons of the sport. TBH it makes me sick. And to be clear that is one item of Rapha kit I have no interest in.

Also just maybe, trying not to be cynical, but maybe Millars redemption could be down to having a sister in cycling PR? Just a thought. I have know doubt whatsoever that in a room on his own he has toasted himself too a job well done!

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stuke [335 posts] 2 years ago
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Dopers aside, what is your issue with Rapha Gkam84 ?

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allez neg [497 posts] 2 years ago
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Apart from a couple of T shirts and the skincare they do, I can't afford Rapha. I know that fundamentally, it's all bollocks, their image and "heritage", it's all synthetic - a brand formed in the 90s (?) and yet trading on the aesthetic of the 60s and 70s continental scene, borrowing the icons of the era.

That said, I always percieved roadies as tightwad, deeply unstylish and uncool - early Sunday morning runs in mismatched kit bought at much-haggled discount prices on boring bikes - stark contrast to the baggy shorted MTB types on bikes dripping with cnc-d (and purple anodised) high end esoterica. MTB-ers were cool, roadies of the early and mid 90s certainly not.

Whether Rapha created the current wave of style and coolness that road cycling currently enjoys, or whether their brand image is just very adept on surfing on that wave I'm unsure, but they do it very convincingly, and I consider their clothing very desirable - their evocations of romantic suffering up alpine ascents by mahogany skinned continental types fuelled by espressi is much more desirable than images of 8am time trials along some grey British bypass by blokes in faded dayglo and deep heat.

I understand how Rapha may provoke sniggers at well-paid but chubby MAMILs forming mobile chicanes on 5k bikes all clad in their gear and fervently Strava-ing their slowness, but equally I would chuckle slightly at the ebay and aldi warriors who rejoice in their reverse snobbery. Ride your own road and let your legs and lungs earn respect.

Hatred of either group? Nope. Each to their own.

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Simon E [2617 posts] 2 years ago
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Interesting Q&A with Matt Rendell, author of the book about Pantani:

http://velonews.competitor.com/2014/02/analysis/pantani-biographer-sees-...

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PRINCIPIA PHIL [56 posts] 2 years ago
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Like Gkam84 i'm not a Raphaelite, i bought one of their jerseys when they were just starting out - y'know when they were producing B&W A5 booklets and it was all "sport wool this and merino wool that". Anyway i bought one thinking that at the price they were going for they must be what an imagined John Smedley made cycling jersey would be like. Well, what a disappointment! - wool blend knocked up in a sweatshop in China, definitely not the "premium product" that i'd hoped for. I used to wear it a bit but not any more - just too embarrassed to be seen as a fashion victim.
I now have two beautiful Wabi Woolens jerseys - one winter series long sleeved jersey and one sport series short sleeved jersey, 100% merino wool and made in the USA where the owner, Harth Huffman is supporting his own economy by employing local labour - these jerseys are so much better than Rapha it's laughable.

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Nick T [913 posts] 2 years ago
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I mainly wear Rapha so that the self styled "proper" cyclists I overtake get hit with a double whammy of shame for being scalped by a fashion victim with better legs.

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glynr36 [637 posts] 2 years ago
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stuke wrote:

Dopers aside, what is your issue with Rapha Gkam84 ?

People butthurt about Rapha are usually this way cause they can't afford it.

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arrieredupeleton [575 posts] 2 years ago
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Gkam84? Gkam 84? Come back. We need more ill-conceived argument on this please.

Fausto Coppi and Tom Simpson's lawyers want some advice....

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farrell [1950 posts] 2 years ago
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One thing the anniversary of Pantani's death served to remind me of was the fact that Jan Ullrich got done for taking Ecstacy.

Yeah, Jan Ullrich, ripped to the tits, boshing pills in a club.

If Rapha can get the spirit of that on a retro-wannabe jersey I'll tear your arm off for it.

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Nick T [913 posts] 2 years ago
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glynr36 wrote:
stuke wrote:

Dopers aside, what is your issue with Rapha Gkam84 ?

People butthurt about Rapha are usually this way cause they can't afford it.

I don't know how accurate that is, and bringing money based snootiness to the table just adds fuel the the anti-Rapha fire. Let's face it, we're not talking Briatore pricing here - just the upper end of a well worn cycle clothing price spectrum. If a cyclist wants it, a cyclist can usually afford it.

I think the beef stems from the way Rapha market their product; as an aspirational item, a club for those in the know, a select clientele of like minded connoisseurs. I admit I don't really get it all but then it's not really aimed at me. I just like the jerseys, they work well and look good to my taste - I don't care much about how epic my Regents Park laps are, I just want to be comfortable. Luckily I'm able to make a distinction between the product and the sales pitch and you have to say, The Marketing Works. People buy into it and they make money and who am I to begrudge them that? Good luck to them I say, I'd do the same if Rapha was my idea.

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Nick T [913 posts] 2 years ago
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I do shake my head though, when I see someone sat in the Rapha cafe with the hat, the base layer, the jersey open to reveal the base layer, the jacket, the gilet, the bib tights and the shoes. And the gloves. Probably the chamois cream as well.

But then I'd shake my head if it was Nike or Puma too.

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